Photo by Diego PH on Unsplash

For entrepreneurs, there’s nothing like the excitement that comes with creating a new company, a new service or a new product. Or maybe a new process that’s better than an existing one.

But here’s the problem: People fall in love with their ideas. Eager to get started, they rush forward with the idea without taking the time to vet its viability.

In many business circles, this vetting process is known as “proof of concept.” Although definitions vary, I especially lik...