Beauty and Brains
Do you ever take a moment at work simply to look out the window and daydream for a few minutes? You might think that doing so is a little unproductive. But, particularly if you can catch a glimpse of something green, enjoying the view outside can actually improve your work in the office. It’s just one of the amazing ways in which author Lance Hosey explains that beautiful things can affect the brain in a positive way.
In his recent New York Times article, Hosey writes that small, seemingly insignificant visual elements, like color, shape, and texture, have a powerful affect on the brain. As he writes, research has found that a view of the landscape can speed patient recovery in hospitals, aid learning in classrooms and spur productivity in the workplace. For example, in a study of call centers, workers who could see outside completed tasks six to seven percent more efficiently, saving the company more than $3,000 per employee, per year. In other words, seeing a little green can help your company see more green.
But, you don’t need to be near a lush landscape. Beauty’s effect on the brain works in surprising ways. Believe it or not, simply looking at the color green can elicit the same chemical reaction within the brain, promoting creativity and motivation. No wonder Emerald green has been named Pantone’s 2013 color of the year!
From a verdant view to a textured surface, taking the time to notice and appreciate the little things can have a powerful affect on your life. Not only will it make everything more enjoyable, it can actually prime your mind for success.
In his recent New York Times article, Hosey writes that small, seemingly insignificant visual elements, like color, shape, and texture, have a powerful affect on the brain. As he writes, research has found that a view of the landscape can speed patient recovery in hospitals, aid learning in classrooms and spur productivity in the workplace. For example, in a study of call centers, workers who could see outside completed tasks six to seven percent more efficiently, saving the company more than $3,000 per employee, per year. In other words, seeing a little green can help your company see more green.
But, you don’t need to be near a lush landscape. Beauty’s effect on the brain works in surprising ways. Believe it or not, simply looking at the color green can elicit the same chemical reaction within the brain, promoting creativity and motivation. No wonder Emerald green has been named Pantone’s 2013 color of the year!
From a verdant view to a textured surface, taking the time to notice and appreciate the little things can have a powerful affect on your life. Not only will it make everything more enjoyable, it can actually prime your mind for success.
Published on February 27, 2013 08:33
No comments have been added yet.


