The short answer? Whichever ones have the potential to be a success in multiple ways.

If you’ve read my book, you know I’m not a big fan of most traditional networking events. However, there are certain instances where they can be incredibly valuable if properly leveraged.

If you’re considering going to an event that is only offering the opportunity to connect with other professionals, you are putting all of your eggs in one basket. In order for an event like this to be a good investment of you...