Type Style Finder: The Busy Designer's Guide To Choosing Type

by Timothy Samara

Choosing the wrong typeface or type style can destroy the effectiveness of a design, and finding the perfect typeface is not as easy as it sounds. There are hundreds of options and after a day in front of the computer screen, it's hard to be convinced that any one of them is the right choice. Type Style Finder is the answer for many weary designers. This rich volume is the easy to navigate, sourcebook for choosing type and color. Divided into four sections-aspect, mood, time frame era, and age group-this book aids readers in recognizing the best font and color combinations to complete their design projects with effective results. A virtual catalog of typefaces, Type Style Finder is destined to be on every designers desk.

Genres: Design, Reference, Nonfiction

256 pages, Paperback

First published January 1, 2006

Reviews

[Anna]

While books of this category can lose their freshness after awhile (as fonts come and go out of fashion and as new faces are created), this is a novel and fun way to see what fonts convey the attitude/atmosphere you want to create. Mr. Samara's book lists various styles such as business, gothic, humorous, etc. and shows samples comprising several pages of current typefaces for each desired effect. It's set up as a typeface catalog under the various descriptive headings. As a designer I appreciate having a collection like this at my fingertips, and highly recommend this to anyone who works with fonts and typography. It stays on my desktop - it never finds the bookshelf!

[Cindy Tjondrobudiono]

very useful!

[allisonfm]

Busy and/or lazy. Also has 40 color palettes by themes. Good for jogging the brain.

[Audee Mirza]

Good reference to find color combos and fonts in specific type style. A helpful handbook ;)