Strategy Pure & Simple II: How Winning Companies Dominate Their Competitors

by Michel Robert

Drawing on his 20 years of pioneering research and work with some 400 top companies, Robert offers today's executives guidance in strategy formulation, implementation, and deployment. Filled with examples drawn from the experiences of today's commercial leaders and interviews with CEOs of companies in a variety of industries, this updated edition of a revolutionary and inspiring best seller offers a sure-fire process of strategic thinking that's been tested and refined in the "war rooms" of America's most successful corporations.

Genres: Business, Business Strategy

269 pages, Hardcover

First published November 1, 1997

About the author

Librarian Note: There is more than one author in the Goodreads database with this name.

Michel Robert is founder and president of Decision Processes International, Inc., a consulting firm headquartered in Westport, Connecticut which has 60 partners in 15 countries. His clients include such major companies as Caterpillar, 3M, Volvo, and FIAT. A noted speaker, he has written articles in numerous business magazines and journals, including The Wall Street Journal.

Reviews

[Jozef · Rating 1 out of 5]

Er zijn zo van die management boeken met ronkende titels waarvan je verwacht dat ze je nu eindelijk zonder franjes zullen vertellen hoe het nu moet (bvb een strategie uittekenen), maar als je die dan leest heb je het gevoel dat het vooral uit bladvulling bestaat. En de obligate getuigenissen van managers.

[John · Rating 2 out of 5]

I hope the strategy itself is better than the book. Lots of advertising for the author's consulting firm and a lot of warnings not to try and implement this strategy without them. Not a lot of practical details on how to implement it either. I guess I'll be finding out...