Food and popular culture is turning out to be my own area of research focus, so I was excited to read this book.
In a (perhaps too?) brief text of six concise chapters, Parasecoli examines seminal issues such as race, gender, power, politics, and social class through elements of popular culture, including films, television, music, music videos. From South Park to science fiction films to Pimp Juice, he explores a variety of intersting topics through the lens of food. Parasecoli admits that he chose his chapter topics based in part on his personal interests, so I wasn't intrigued equally by each chapter, but my favorite chapter examined dieting, particularly the Atkins Diet.
In all fairness, it is an academic text, but visual examples would have enhanced the discussion (the book is entirely text -- and Dear Berg Publishing, It's a bit small and needs more white space!).
Overall, if supplemented with additional articles and visual examples, Bite Me would be a great text book for a course on Food in Popular Culture.