Morale: First Line of Defense?

by Edward L. Bernays, Norman Mattoon Thomas, Harold D. Lasswell

First Line of Defense is a book written by Edward L. Bernays in 1941. The book discusses the importance of morale in times of war and how it can be used as a tool for propaganda. Bernays argues that morale is the first line of defense and that it can be used to boost the morale of soldiers and civilians alike. He also discusses the role of propaganda in shaping public opinion and how it can be used to influence morale. The book provides insights into the psychology of propaganda and how it can be used to manipulate people's perceptions and attitudes. Overall, First Line of Defense is a seminal work on the role of propaganda and morale in times of war and provides valuable insights into the psychology of persuasion.This scarce antiquarian book is a facsimile reprint of the old original and may contain some imperfections such as library marks and notations. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions, that are true to their original work.

34 pages, Hardcover

First published January 1, 1941

About the author

Edward L. Bernays was an Austrian-American pioneer in the field of public relations and propaganda, referred to in his obituary as "the father of public relations".