Amway Forever: The Amazing Story of a Global Business Phenomenon

by Kathryn A. Jones

A fascinating look at five decades of Amway's innovation Amway started in 1959 as a way for people to earn extra money selling soap and cosmetics. Today, it has recaptured the public's attention largely because of an extensive print and broadcast campaign featuring the Quixtar name-with ads saying "you know us as Amway." Amway Forever chronicles the amazing inside story of this global business phenomenon. Page by page, it explores the history of Amway and its remarkable resurgence around the world. From how the company began and its growing pains in the 70's and 80's to its recent online revival, this book explores how Amway has survived and thrived over the past fifty years. Engaging and informative, Amway Forever is a must-read for anyone interested in this company's unique business model and buzzworthy emergence into a global success.

Genres: Business

220 pages, Hardcover

First published January 1, 2011

Reviews

[Seemy · Rating 3 out of 5]

Fascinating read about the rise of the multi-billion dollar company and one of the original network marketing pioneers, Amway - I found this book more insightful and less bias than the book by the company founder “Rich Devos” which I also read before this. Good life, business, political, marketing lessons and more to be learned.

To Our Continued Success!
Seemy
Waseem.tv/Blog

👆🏼 P.S -
If you found this review helpful - I’d like to invite you to discover more on our blog. Where the community share some of our most important insights to level up each others knowledge 💡- from experience in studying books like this, training programs, podcasts and much more - visit the blog link above to find out more.

P.P.S 😅 - You probably noticed from my profile that I’ve reviewed a LOT of books over the years now - if you love seeking knowledge like me I’d love to connect with you further as a like minded person (send me a friend invite! 😀) - Also if you are curious - here is my preferred and recommended resource for seeking timeless wisdom - Check it out via the website invite link below 👇🏼 (You’ll be able to claim some awesome books for free 📚)

https://Waseem.tv/GoodReadsBookInvite

[C Allen · Rating 4 out of 5]

thorough and fair!

[Nathanael · Rating 3 out of 5]

A good look inside one of the largest MLMs today. I liked how the author did her best to give a balanced picture, presenting both Amway's perspective as well as that of its critics and detractors.

[Thava Kumaran · Rating 5 out of 5]

A great book about Amway..must read for all Amway ABO's

[Lungile Godfrey Ntusi · Rating 4 out of 5]

Insightful things I did not know about the company as well as the leadership. Journalism as it is meant to be.