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Genius at Work! Great Inventor Biographies
The Cornflake King: W. K. Kellogg and His Amazing Cereal
Will Keith Kellogg was working as a salesman and accountant for his brother's health food company when one day a mistake produced a different-tasting cereal flake. Despite his brother's objections, W. K. Kellogg did some more experimenting and developed Kellogg's Corn Flakes. His advertising methods made the cereal world-famous and made his name synonymous with breakfast.
- GenresNonfictionBiography
32 pages, Library Binding
First published September 1, 2010
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