Answering Questions: Methodology for Determining Cognitive and Communicative Processes in Survey Research

by Norbert Schwarz, Seymour Sudman

This volume, edited by authorities on survey research, looks at the changing techniques used to determine and measure cognitive and communicative processes in survey response. A summary and evaluation of these ways of understanding respondents, this book presents developments that should be of use to researchers and students.

Hardcover

First published September 26, 1995