“Character training, discipline guidance, and habit formation are processes in your child’s development that cause you serious concern. You want your child to develop habits and traits of character that are admirable and worthwhile—habits and traits that will ensure happiness and success in life.”
These are words of introduction from the inaugural 1934 Parent Guide Supplement to Childcraft, a 15-volume annual series launched as a home instructional and educational resource for parents. Childcraft remained a mainstay within American households over 7 decades, sold door-to-door, direct to parents.
Childcraft was succeeded by Discovery and Discovery Science. Discovery and Discovery Science are multivolume print and digital reference resources for elementary readers.
The iconic Childcraft brand remains in the public domain as an Annual Update to owners of an original Childcraft set and is displayed each year at the Berkshire Hathaway Annual Shareholder’s meeting.
LOVED the full set of these Childcraft books as a child! The 1950s set was passed down to me by my mother. Seeking a full set to purchase!! (Sadly, my set was lost in a flood in 2003, and I only retain my copy of "Poems of Early Childhood" from the set.)
Please send my a message on my profile page, if you know where I can find a full set (1950s editions) or any of the individual books. Thank you!!