Most companies waste billions of dollars on technology. Don't be one of them.If you need the best practices and ideas for unleashing technology's strategic potential--but don't have time to find them--this book is for you. Here are eight inspiring and useful perspectives, all in one place. This collection of HBR articles will help Clarify corporate strategy with your IT department- Fund only IT projects that support your strategy- Transform IT investments into profits- Build one technology platform for your entire organization- Adopt new technologies only when their bestpractices are established- Use analytics to make smart decisions at all levelsof your company- Integrate social media into your business
Harvard Business Publishing (HBP) is a publisher founded in 1994 as a not-for-profit, independent corporation and an affiliate of Harvard Business School (distinct from Harvard University Press), with a focus on improving business management practices. The company offers articles, books, case studies, simulations, videos, learning programs, and digital tools to organizations and subscribers. HBP consists of three market units: Education, Corporate Learning, and Harvard Business Review Group. Their offering consists of print and digital media (Harvard Business Review, Harvard Business Review Press books, Harvard Business School cases), events, digital learning (Harvard ManageMentor, HMM Spark), blended learning, and campus experiences.