The Do It book contains artworks by more than 100 international artists in the form of do-it-yourself text instructions to be completed by the reader. Based on the traveling exhibition and e-flux online project curated by Hans Ulrich Obrist, the book also includes a selection of essays and interviews, and offers comprehensive material on the groundbreaking show. Do It began in 1993 with a discussion among friends Christian Boltanski, Bertrand Lavier, and Hans Ulrich Obrist. All three had been interested in various forms of instructional procedures since the early 1970s, and that evening they spoke of the instructions contained within their own work. From this discussion arose the idea of an exhibition of do-it-yourself descriptions and procedural instructions. Since 1993, the exhibition has taken place in venues in more than 40 cities worldwide, including Palo Alto, Pittsburg, Calgary, Atlanta, Toronto, Andover, Glasgow, Reykjavik, Helsinki, Bangkok, Copenhagen, Edmonton, Paris, Mexico City, and Costa Rica. Meaning has been multiplied as various interpretations of the text accumulated while the exhibition traveled from venue to venue. The online component, which invites participants to upload images of the results of their chosen project, is less concerned with copies, images, or reproductions of artworks than with human interpretation.
Hans Ulrich Obrist is co-director of the Serpentine Gallery in London. Prior to this, he was Curator of the Musée d'art moderne de la ville de Paris from 2000 to 2006, as well as curator of Museum in progress, Vienna, from 1993 to 2000. Obrist has co-curated over 250 exhibitions since his first exhibition, the Kitchen show (World Soup) in 1991: including 1st Berlin Biennale, 1998; Utopia Station, 2003; 1st & 2nd Moscow Biennale, 2005 and 2007; Lyon Biennale, 2007; and Indian Highway, 2008-2011. Obrist is the editor of a series of conversation books published by Walther Koenig. He has also edited the writings of Gerhard Richter, Gilbert & George and Louise Bourgeois. He has contributed to over 200 book projects, his recent publications include A Brief History of Curating, dontstopdontstopdontstopdontstop, The future will be…with M/M (Paris), Interview with Hans-Peter Feldmann, and Ai Wei Wei Speaks, along with two volumes of his selected interviews (Interviews: Vol. 1 & 2). The Marathon series of public events was conceived by Hans Ulrich Obrist in Stuttgart in 2005. The first in the Serpentine series, the Interview Marathon in 2006, involved interviews with leading figures in contemporary culture over 24 hours, conducted by Obrist and architect Rem Koolhaas. This was followed by the Experiment Marathon, conceived by Obrist and artist Olafur Eliasson in 2007, the Manifesto Marathon in 2008, the Poetry Marathon in 2009, Map Marathon in 2010, and the Garden Marathon in 2011. In 2009, Obrist was made an Honorary Fellow of the Royal Institute of British Architects (RIBA). In March 2011, he was awarded the Bard College Award for Curatorial Excellence.
i bought this at the strand when i lived down in the financial district in an nyu dorm. i read it back then too, and highlighted the activities i actually wanted to try to do. i never did them. but rereading it gave me a little glimpse into my college brain.