The Tatas have a legacy of nation-building over 150 years. Dancing across this long arc of time are thousands of beautiful, astonishing stories, many of which can inspire and provoke us, even move us to meaningful action in our own lives.
A diamond twice as large as the famous Kohinoor pledged to survive a financial crisis; a meeting with a ‘relatively unknown young monk’ who later went on to be known as Swami Vivekananda; the fascinating story of the first-ever Indian team at the Olympics; the making of India’s first commercial airline and first indigenous car; how ‘OK TATA’ made its way to the backs of millions of trucks on Indian highways; a famous race that was both lost and won; and many more.
#TataStories is a collection of littleknown tales of individuals, events and places from the Tata Group that have shaped the India we live in today.
If you had to explain ‘Business with a Purpose’ to someone, I cannot think of a better way to do it than to point them to the traditions of the Tata Group. Not just in India, but anywhere in the world, there are few parallels of the founders having the primary goal of giving back to society in establishing their business. Starting with Empress Mills, the areas the group has expanded to over the years is vast including – steel, technology, automobiles, education, power, healthcare & others, and all of it in turn has had a role in making India the country it is today.
As you read the book, each of the stories reinforces how Jamshedji Tata, JRD Tata, Darbari Sheth, Xerxes Desai and others relentlessly strived for excellence in what the group companies did, never taking their eyes off the greater good for the country. And yet, this was not an isolationist attitude, and they sought and shared expertise with others across the globe. Once Jamshedji Tata was convinced that steel would be very important to the nation, he then set out to painstakingly acquire capability to make it happen. In his first meeting with Julian Kennedy & Charles Page Perin in the US, he convinced them to help him establish the plant. Charles Perin’s own words express this well on how the sincerity and resolve which Jamshedji conveyed through his words made him accept. While establishing Taj Hotels, he again ensured it stood up to global standards of excellence.
The leaders to follow Jamshedji had their own set of challenges. And when the time came, the women folk contributed as well. Lady Meherbai Tata gave up the Jubilee diamond (twice as large as the legendary Kohinoor) to help Tata Steel continue paying its employees and cope with a difficult period. As Tata Motors was set to release the Indica, there were many skeptics, especially since a diesel car was also announced (this I distinctly remember, and the Indica diesel was the first car I owned). In a market dominated by HMT and other global brands, Titan set out to make among the slimmest watches in the world. The group also pioneered Eka, the first Indian supercomputer (it was 4th globally in benchmarks at that time). There is also the story of the Valvan dam – the first hydroelectric power project. The story of Air India, and how JRD Tata made it a national symbol with his attention to quality is well known, and now with the airline back to the Tata fold, there is a touch of nostalgia.
There are various examples of how doing good for people was always a priority – establishment of the Tata Memorial Hospital, TIFR, IISc, NCPA, Childcare & retirals for employees well before it became law, supporting archaeological excavation of Pataliputra, supporting sports etc. Prior to independence JRD Tata collaborated with other industrialists in proposing the Bombay Plan for development. Though ignored by the government then, it was later acknowledged by President R Venkataraman as brilliant – to which JRD Tata graciously gave the credit to Dr John Mathai, in discussion with many others.
The leadership has always personified grace, dignity, maturity & values. And even at times, when the group has disagreed with the government of the day, it has expressed itself factually, collaboratively and with maturity. There is this example in the book of JRD Tata pitching for holistic broad-based education which encouraged scientific thinking (he emphasized mathematics being vital for encouraging clarity of deep thought & logic) fusing it with learning from other disciplines like arts. Dr Karan Singh vehemently disagreed (calling maths being that important as nonsense) and the idea was shelved but saw the light of the day may years later with the establishment of the National Institute of Advanced Studies. In another instance, shortly before India gained independence, a group of industrialists had planned a trip abroad to meet with experts to gain insights into how successful businesses were run. This irritated Mahatma Gandhi, who thought striking deals at a time when India should be pushing for independence was a bad idea. However, once JRD Tata and Birla explained their reasoning of the purpose being learning to incubate industries in India, Gandhiji then lent them his support. Gandhiji’s visit to Jamshedpur makes for interesting reading as well.
While each of the stories is very inspiring, I found the letter JRD Tata wrote to schoolteacher K C Bhanshali on the key principles he practiced to be striking. The response is beautiful as it is simple, honest and timeless – devoid of jargons & fluff (so typical of management literature today).
Just like India, which has the oldest continuous civilization in the world, the Tata group represents an unbroken and unwavering cultural continuity. And as Harish Bhat says, I am sure there will be many more stories to be told of the group, its leaders and its people.
TATA Stories by Harish Bhat talks about 40 timeless tales about the journey and success of TATA groups established by Jamsetji Tata. We all must have read alittle bit here and there about Jamsetji Tata in our academic history books.
So to built more knowledge to that, I was always keen to read more about him and his various ventures of TATA group that has led name which everyone knows today and nobody will forget for the coming years.
We also get to read about his endeavours with Kalpana Chawla, Gandiji, Swami Vivekananda and many more. I still remember Tata Indica being their first successful car in 1995 which is still seen in many parts of India.
TATA group have been endorsed themselves in various industries ranging from food, clothing, accessories, motors, education, hospitality, automobiles, etc. Reading book and the journey of this big estate only sends out one and the most important which is to always keep evolving, spread your wings and the sky is the limit.
Couple of months ago, when a central minister lashed out at big business houses, training his guns particularly on Tata Group, his rant elicited collective consternation in social circles. The reason - he blamed the Tata group for working ‘against national interests’, stopping just short of terming Tata Group as ‘anti-national’ - a term used freely these days against anyone that doesn’t toe the ruling party’s lines. When the news of his silly talk came out, it is not just corporate houses that condemned the speech. Even ordinary citizens like Yours Truly felt a sense of indignation at his outburst against the Tatas. After all, very few companies across the globe cater to the needs of people across the economic spectrum – from basic table salt to high-end luxury cars – with the kind of integrity and dedication that is the hallmark of Tata.
Not sure whether it was due to that news still being fresh in my mind, or due to seeing the lone copy of this beautifully covered book sitting cosily in the corner shelf at Crossword, I bought this book within a minute of seeing it. It was a gamble I took – of judging a book by its cover – but as always, the Tatas didn’t disappoint.
The name Tata needs little introduction. A credible conglomerate more than a century and a half old, having diverse business interests that range from table salt to tea dust, IT to automobiles, steel to luxury retail, aviation to infrastructure, Tata is a brand that people trust with their wallets and wisdom. Despite being in the business world for so long, there were seldom any scandals or scams that got associated with this reputable institution, which is why most people were surprised at the minister’s outburst.
Written as a genuine tribute by one of their longest-serving employees, the ‘stories’ are all pearls of wisdom that can inspire you to action. The book is written in glowing terms for the Tatas, but I don’t see why it shouldn’t have been. For the sake of ease, let me simplify the achievements of Tatas: • Tatas hold the no. 1 position in commercial vehicles market with a market share of more than 50%. But never once did they manipulate the prices or exploit the customers. • They designed and manufactured what is considered to be one of India’s indigenously developed passenger cars – Indica. • Conceived and established India’s first integrated steel plant in Jamshedpur, when India was still under British oppression. • When HMT was the only Indian watch brand, facing competition from global giants like Casio, Citizen and Seiko, they introduced Titan, which has gone on to become a household name. • One of the few companies that truly cares for employee welfare, establishing creches for working women’s benefit, way back in 1870s! • Established and maintained an institute for sericulture in India, which went to dust soon after Tatas shifted their focus away from it. • Built a dam on Indrayani river (Maharashtra) to produce electricity for Mumbai. • Formed and operated India’s first commercial airline service. • Produced India’s first supercomputer – Eka • Established institutions like Tata Institute of Fundamental Research, Tata Memorial Hospital, National Centre for Performing Arts and National Institute of Advanced Studies, that provide yeomanly service to the people in areas of academics, arts and healthcare. Tatas’ care for environment is also legendary.
Though there are more such things that I can list here, for the sake of brevity, let me hold myself back. When a company withstands the test of Time and the tyranny of British, still serving the people of its country in ethical ways, it is bound to garner respect and reputation, which any foul-mouthed politician cannot do away by careless prattle.
If you’re keen on learning about the Tatas, their early days and ethos, this is a good book to begin with. Along the way, you will pick up some timeless wisdom that can be of use in both personal and professional lives.
Call it irony, coincidence or mere motivated perception, I finished reading this book on a day when the news of Tatas acquiring Air India back from the government was making rounds. The airline that was formed and operated by Tatas with excellence, taken over by the government once the nation became independent, ruined by incapable handling and inept ministries, now limping back home with hopes of a healthy overhaul and soaring back to the skies in superior condition.
Like always, I trust the Tatas to work their magic once again!
This is one of the best books I have read this year. The book is full of anecdotes from the glorious history of 'house of TATAs'. The philanthropic attitude of TATAs is well known but some of the anecdotes shared in book are very less known to common people.
Generally most of the businesses start perishing after 3 generations. TATAs are one of the few business houses which has been in the country for more than 150 years and still flourishing and shining.
Some of the anecdotes shared in the book which leaves lasting impression about the TATAs in the mind of reader are as follows -
1. JRD was one of the main proponents of the famous 'Bombay Plan' and Prime Minister Relief Fund in 1948 to which TATAs also contributed generously. 2. TATA group sent the first team of Indians in Olympics in 1924 bearing all the expense. Meherbai (wife of Sir Dorabji Tata) was the first Indian woman to participate in Lawn Tennis in 1924. She played the tennis wearing a parsi sari (Read the book to know Why ;). 3. Dorabji mortgaged the Jubilee Diamond (bigger than Kohinoor) of his wife to save TATA steel and pay salary to employees on time. This proved very helpful and the company could be saved. Later on the diamond was sold to raise funds to start the finest cancer Hospital in entire Asia which is known as TATA Memorial Cancer Hospital. 4. We all know JRDs love for airlines and his obsession with perfection in whatever he did. He once cleaned the toilets in Air India (started by TATAs) to ensure royal treatment for his guests. Imperial airlines used to send people to India to learn from TATA Air Services(now Air India). 5. TATAs funded the research and development of supercomputer named 'Eka' (4th fastest super computer) to represent India of the world map of technology. Eka was later used in India's moon mission - Chandrayaan by ISRO. 6. While organizations boast of maternity leave and other employee favoring schemes, TATAs had the policy of maternity leave, creche for woman employee, provident fund and pension scheme way back in 1900s. 7. TATA group had named SUMO after one of its employee (read the book to know more). 8. Whether its Okhai in Mithapur (Tata Chemicals) or villages in TamilNadu (Titan) making profit is not the only objective of TATA group. They have uplifted the villagers from the lower strata of the pyramid and played an important role in bringing them to mainstream. 9. The house of TATAs had built one of the finest hotels in world which has tested two world war and the barbaric terrorist attack of 26/11. 10. Such is the deep rooted humbleness of TATA group that many of the iconic institution like IISC (Indian Institute of Science), NIAS (National Institute of Advanced Studies), NCPA (The National Centre for the Performing Arts) which were pioneered by TATAs doesn't even carry their name.
Harish Bhat has done a wonderful work by collating these beautiful stories and bringing them to life for the current generation. Harish received letter from a young mother who got so inspired by the deep values imbibed in each of the stories that she read all these stories to her four year old daughter. We can go on and on about TATA group but words may fall short to describe the contribution of TATA group in building our nation. Each of the story in the book speaks volume about the culture and values of TATA group which every Indian must celebrate and be proud of.
A collection of 40 succinct tales/tributes from/for the many companies, heads and alumi of the Tata Group of companies. These inspiring tales stretch back from Jamshetji's Empress Mills, JRD's Tata Airlines (and his many interesting aviation adventures), to Xerxes Desai's Titan, Palkhiwala, Mody, Ratan Tata's Indica, Tetley and many more.
In keeping with Tata brand building, the book highlights the humanitarian and inspiring ways in which Tata has done business right from the time of Jamshetji. A constant underpinning to the tributes are the themes of national pride and social upliftment.
As an aficionado of business history/trivia, I liked this very succinct read which appended to my knowledge about the Tatas.
Two primary criticisms of this book:
1. There is of course a selection bias in the tales (and way the tales are told) - for example, there is nothing mentioned of the Opium Trade. Furthermore, there is very little spoken about business level strategic failures seen by Tata companies over the years. However, given that this book is a tribute, this is expected.
2. While the book is well written, the editing is rather poor. It seemed as though each of the 40 stories was written separately and just clubbed together. As a result of this, there are many repetitions throughout the book. A better edited version of this book can make it a lot more than what it is!
The legacy of TATA group spans across decades/centuries and across industries. The values and stories in this are inspiring for anyone, holding nation building at its core.
Never stop dreaming. Dreams are divisions that help unfold and enrich our lives. Despite having created such and successful businesses, and not with standing many challenges and a few failures, too, Jamsetji Tata never stopped dreaming throughout his life. Why should we?
This book is a set of stories from the Tata Group demonstrating the passion, dedication and commitment of many leaders within the company to spearhead and pioneer multiple unthinkable ventures that are household names today.
The Tata Group is the biggest conglomerate and most profitable private organisation established in India, which takes ethics and business relations seriously.
A dive into this stories helps us understand and identify the key qualities that were exhibited by those mentioned in them.
What I liked about the book is that it not only talks about the wins the company had, but also failures they had to endure which are less spoken about.
Belief, resilience, and perseverance are some of the finest human qualities that each of us can aspire for in our own lives.
A must read if you have worked with the Tatas or are looking to understand more about them.
In her book, “Samaj Sarkar Bazar”, Rohini Nilekani yearns for a Samaj-first world. What would a business organisation in such a world be like? This book paints a picture of the Tata group as one such organisation. An organisation that is focused on its societal purpose rather than just on making profits. Fascinating and entertaining book by my friend, Harish Bhat. These tales may be timeless, but they are really timely today when we fret about how corporates behave towards their own employees and society at large.
This is that kind of book that one should buy and hold on to in possession for life! Amazing Tata Stories that inspire you in life. I will treasure this book and am sure to read the stories to my kid later. Brilliant stories. No other business group in the world has done for their country of incorporation as much as Tata’s have done for India. A must read, even for people who have never heard of Tata’s or not been to India… And to read them out to your kids too 😄
Beautiful insights into working of Tata legends. Great read. The compilation of articles provide great insights into thinking of the leaders of this great group.
"The Tatas have a legacy of nation-building for over 150 years. Dancing across this long arc of time are thousands of beautiful, astonishing stories, many of which can inspire and provoke us, even move us to meaningful action in our own lives." - tata.com
A must read for everyone who wishes to know about the legacy of TATA. This book contains 40 inspiring stories of TATA Group and each story provides great insight into critical aspects of the nation building approach.
These stories can inspire and provoke us, even move us to ever more meaningful action in our lives.
These are the tales of passion, purpose, courage, grit, resilience, failure and success.
These stories hold valuable life lessons for ourselves and can be considered as a real-life self-help book.
I strongly recommend reading the 22nd story "The Ancient City of Pataliputra" and the 36th story, one of my favourite and very much inspiring "Why Did Jamshedji Tata Build the Taj?"
Before I begin a minor caveat, I would be biased in my review as I have worked with Tatas for 4 years and those years were the best of my life.
This book is a must read for anybody who believes that corporates can't make a significantly positive impact in the society. Tatas are the antithesis to everything Karl Marx believed in.
Reading this book has made me believe how the tatas have shaped the journey of modern India. The first Steel plant? Tatas! The first indigenous Airlines? Tatas! The first indigenous hydroelectric plant? Tatas! The first Indigenous institutions of Higher scientific studies (IISc)? Tatas! The world's slimmest watch? Tatas! Funding Indian hockey team for Olympics? Tatas! The Bombay plan? Tatas! I had respect for what Tatas had created. But this book beautifully tells the stories of Sumant Moolgaonkar, Darbari Seth, John Mathai among other greats from house of Tatas.
Looks like the author had a clear brief - Portray the founders and the business group as nationalists and someone who worked hard for the country (India) and the people of India (Indians).
Every other story / anecdote seems to harp about how every batata who ever led the group did everything in the nation’s best interest and for the good of the general public. Not sure how true this is…considering the fact that every other business leader named in the book was Knighted…and the group had been in existence way before India’s Independence…(with adequate support and blessings of the British).
While the perception of the group may be close to what it really is…of being ethical and quality conscious etc…I am still wondering why I wasted my time reading this crap!
It started on very high notes with inspirational and motivational stories of Tata Group's leaders and their legacy. There is no flow in the book, you can read any chapter from anywhere. Somewhere around 60% of the book it started sounding like a boring encyclopaedia of Tata Group, there were repetitive texts and references and information. It starts feeling like this book is a college assignment given to the author to express his gratitude towards the lives and deeds of Tata Group's stalwarts. One time read, though some stories could be re-read for inspiration!
40 ageless stories about making of modern India. Stories are about vision, passion and selfless service of various Tata group leaders. Every story is gem in itself. Got to know about many “first” in India started by Tata Group. Be it starting PF in India for first time, first commercial airline or first hydroelectric power plant. The book is written excellently. The language of the book is very simple and it is highly captivating.
Tata Stories - the unheard amazing stories of Tata I recently completed this amazing read by Harish Bhatt . I have always been a fan of Tata's. They are the people on the mission. Mission to build the nation . There are enormous initiatives taken by them in last century and even today. They are always the first to serve the nation.
This book is about leadership, vision and an ideology to build the country.
Book talks about
> Initiative taken by Jamsetji Tata and Swami Vivekananda to create Indian institute of science in 1911 . People also refer to it as the Tata Institute.
> How Tata sumo and Tata truck ruled for decades on roads. A great saying by the SUmant MOolgaokar , man behind Tata SUMO “Profits should come from productivity and not by raising prices in favourable markets”
> How they created first commercial airline , sponsors first-ever Indian team at the Olympics ,how they used their own diamond as large as Kohinoor and pledged to survive a financial crisis .
> Creating brand such as Titan and the extraordinary launch of titan watches which has a transformational even in Indian marketing history in 1987. A blend of Indian finest Technology and Hardwork they created Ultra slim watch in the universe which shocked the global watch makers such as Swiss who refused to collaborate with India at that time .
> Introducing the concept of PF ( Provident fund ) for their employees which is still the integral part of our monthly pay slips . It was never a government mandate but was introduced way back in 1901 by Tata Express Mill.
> Idea of Creating Dams and buying international Tetly tea brand by Tata had shown how India was now progressing at a faced pace .
> How they created India’s first digital computer way back in 1960 in their own TIFR ( Tata Institute of Fundamental Research ) . TIFR has immensely benefited the country be it in atomic energy programmes or the launch of “APSARA” - the first atomic reactor in ASIA and INDIA
> The first cancer hospital TATA MEMORIAL HOSPITAL was commissioned by the Sir Dorabji Tata Trust on 28 February 1941.
>How they give scholarships to the Indian talents to study abroad and then serve India.
> Provided enormous funds to support archaeological excavations in Patliputra and to rediscover for the country some of its precious history
>“EKA” the fourth super computer in the world was created by Tata without the help of government. It was put in good use by ISRO for the launch of India’s moon vehicle, Chandrayan.
> Be it starting and volunteering for the PM’s contribution fund in 1947 and building the International renowned Taj Mahal Hotel in Mumbai and thereby pushing to make Mumbai an Economic Capital of India Tata was always keen to make India a better country to look up to …… and many more
This book if very well written and is filled with enormous stories and Proud moments for us as a citizen of India.
40 timeless Tales are the inspiring stories from the house of Tata's. the author has narrated them in a very simple and beautiful way. A good collection to understand the entrepreneurship, humbleness and overall community development focus since the formation of the company. A good read !
One of the advantage of working with the Tata Group is access to know more about the group, their philosophy, belief and the stories that are inspiring and thought provoking ! 40 Tata stories, The author's has curated beautiful inspiring, stories from the house of Tata’s. These stories share the humbleness of Tatas from then to now...
Some surprises from these are ………..
Okay Tata – Quality : Many of us while traveling notice a peculiar writing at the back of the trucks, normally we recall – “Sound Horn Please” and If it is a Tata Truck, then obviously you will find the label “OK TATA”. Many of us might have observed this, but over the time we might have ignored this as it is common in most of the Tata Trucks. The author provides that anecdote on why these trucks have OK marked on these and the reason. Reflecting back this would bring the simile back on the face as it is just application of Common Sense for improving Quality of the Product. Many of us might have experienced the delay in boarding the flights and had bad experience,
On Time: how about reading an anecdote on people of Geneva setting their watches to the time at the air India flight flew over their city ! – amazing isn’t it ?
Competency & Capability : India had working knowledge and expertise for the development of the nuclear energy in the future before the first atomic bomb exploded in 1945 – Incredible Right
Influence: The story of Super Computer “Eka” – truly remarkable and Would be surprise that an offer of entire crate of kingfisher beer would lend help in solving the problem !!
Tata Memorial Hospitals: Dorabji Tata and Lady Meherbai Tata, whose generous benevolence helped build Tata Memorial Cancer hospital, TIFR and TISS, and many more projects started and supported by the trust.
Generating Employment : establishment of Tata Silk Farm
Okhai – creativity of Saurashtra tribals to the fashion ramps of Milan
Workman Safety, Slimmest Watch in the universe, Tata Scholars, Tata and the Olympics,
Binding line : If you cannot make it great, at least preserve it. Do not let things slide. Go on doing our work and increasing it, but it you cannot, do not lose what we have already done.
This entire review has been hidden because of spoilers.
Business stories are normally biographical in relation to the person, organization or their life journeys. Also these stories would normally cater to the more discerning readers rather than the general public. Rarely you would have a book which has stories which are fully relatable and touches the every day aspect of the common person and for those stories you need a business group which is in the heart and minds of every person. Both these aspects are completely satisfied by this book which has 40 nuggets of stirring stories from the TATA group which has also stood out for nation building and inspiring Indians all over the world.
As the author mentions, these stories reflect the ethos and principles of TATA group which has inspired the author greatly. The stories are not put in a particular chronological order and are independent of each other, so it is easy to pick one at a time and read through. The common thread that links all these stories is the vision, perseverance, passion and purpose of the people of the TATA group. It is awe-inspiring to note that the TATA culture has persisted over the last 150 years, nurtured, cultivated and passed on from one generation to another without any obvious dilution in its ethos and for me, that is the most significant achievement of the TATA group in all these years beyond the material growth.
The author being the Brand custodian of the Group and being part of various TATA organizations in leadership roles is in a vantage position to select these tales, and he does a great job in capturing them in a few pages with just sufficient details to make them interesting and relevant. The book also has rare photographs of the TATA group, and a visit to TATA Central Archives in Pune which is a repository of the TATA history is definitely mandated. My favourites stories are ‘The Creche at Empress Mills’, ‘Diamonds, Steel and Hearts of Gold’, Tata and the Olympics’ among others.
A definite must-read for ideally every person interested or touched by some aspects of the TATA group and anyone with a wider interest as well.
Everyone in India knows the name Tata. It is not just a large and powerful business group, it is a highly respected enterprise, with a legacy of nation builders and inspiring leaders. Harish Bhat takes us on an adventure across ages, covering truly legendary stories of how the group was envisioned, built, over the years. More than the "business" side of things, it is the "nation building" ethos of the Tata group that comes out loud and clear, and tugs at your heartstrings.
Despite being a household name, there are so many details about Tata Group I did not know before I read this book. Simple examples - I didn't know Tata Group was instrumental behind PM Relief Fund or India's entry into Olympics. Read the book, and enjoy the details.
A friend of mine who happens to be an author himself (Girish Aivalli) is also a big fan of the Tata Group. He recommended this book to me. Girish had interviewed this author Harish Bhat, and in this youtube video, Girish discusses with Harish that this is a book which both his 70+year-old mother as well as his teenage daughter could enjoy. I couldn't find a more appropriate description of this book. Go ahead and gift this to your loved ones. Anyone would love reading this.
Short tales of the people, mindset, growth, and foresight of Tata as a brand and a company. The stories are definitely inspiring, as the title suggests. There was so much of Tata I did not know about! After reading this, it almost feels like India would have been half the country that it is today without the vision and ambition of the people behind this name. Really good collection of stories, honestly told in simple words. Growing up in India, you can relate to most of what's written, which makes reading this book more interesting.
Tata is everywhere. Tata is totally embedded into the DNA of India. Steel, hydroelectric power, automobiles, aviation, education, hotels, consumer products, IT, to name a few. Such diverse verticals and yet successful in everything they do. I always thought of Tata synonymous to Trust - if you see their name on it, it should be good..
I'm in awe! Makes a great coffee table book for some quick reading. One of the best airport bookshop finds... enjoyed this thoroughly, learnt a lot, and so proud.
The stories of Tatas, which I have heard since my childhood thanks to my late father, have inspired me so much that I always keep telling myself that if I ever happen to come in possession of great wealth, I should be like the Tatas be it living a non-pompous life or caring for the people who work for us or serving the community we live in. This book has give me a reaffirmation on this thought. Adverting to #TataStories, all the forty tales featured in it are amazing and especially the 36th story “Why Did Jamsetji Tata Build the Taj (Taj Mahal Hotel at Mumbai)?” was literally a news to me and I am not ashamed to admit that, till I read this book, even I believed in the famous apocryphal story that Jamsetji Tata built the famous Taj Mahal Hotel in Mumbai because he was denied entry into a star hotel run by British people. This book is a must read for anyone to know what the great figures from the Tata conglomerate have contributed for nation building.
One of the finest and interesting reads of recent times. Since the book is structured in a way, you can pick 1-2 stories at a time, enjoy it and pick it up next time.
Some of the stories are so inspiring, they give you goose bumps, some will make you awe-stuck and others just inside you. The books and it's stories like ups to the "TATA" legacy and the image that we have built, thanks to our elders talking about it.
One would not believe how can generation after generation, they can be so nation oriented without losing business & profitability perspective. One can see how they inspired so many national treasures of today and so many of great policies. Wondering why no one asked TATA's to come and rule through being part of government.
Some of the stories are certainly deserving or movies/series being made on them, so that it reaches mass audience
This book brings out some well known & and some lesser known stories from the corporate world of TATA. Some stories were really amazing, how they have always strived for their business keeping nation's development as the primary interest. Apart from business, TATA group has also contributed immensely for the welfare of the nation in different ways - developing IISc , Tata Memorial Hospital for cancer patients, building dams to name a few. Some of the stories really inspiring, for example, the development of India's own Supercomputer Eka or the indigenous car Indica or creating the world's slimmest watch Titan Edge. These were not known to me before hand and hence I enjoyed thoroughly reading it at the same time amazed at the challenges that TATA group has taken and excelled at it. For the great tales full of inspiration, I will go for 5 ⭐.
when i first read the book "The Tatas", i was soo skeptical like how can a company's leaders do soo much amazing thing for society, and even though i support capitalism, cause it helps society grow fast, but i also believe that those people only care about profit and their own interest, even in the book "The billionaire raj", the author has showed it very clearly, but in that book also, there was not even a single page against Tata group.
The auther of "The billionaire raj" criticized the very powerful leaders and businessman for ex-our pm, and mota bhai, but as i said, there was nothing for Tatas, and I'm still surprised, cause it's very hard to believe these people exist, and o my goddd, what a elegant and great stories these are, most of it i knew by reading the book "the tatas", but reading them again, they feel new again.
It was a quick and nostalgic stroll through the memory lane. Being born and brought up in the city of Jamshedpur, the name TATAs is synonymous with many of the firsts in the city, and now reading about more such firsts country-wide was a great experience. What TATAs have contributed to India is unparalleled and this book ignited the urge to read more about them (ended up bookmarking quite a few books while reading this).
The only complain I have with this is every story is really just a surface view and doesn't go into even the slightest of depths. You'll come across many facts that'll wow you but there's no details to scour through to get into the weeds of the instances. Hence, anyone interested to read more about TATAs, I wouldn't recommend them to start with this.
What better day to finish reading this delightful book than India’s 75th Independence Day. The book contains vignettes from a group which pioneered the cause of India’s economic self reliance, set up monumental institutions and has considered nation building as an article of faith. The book brings alive several untold tales, many momentous decisions and a number of larger than life personalities and perhaps most importantly the human touch of these titans. Behind the long and celebrated history of the Tata group lie many hidden stories. Harish Bhat’s book shows forty interesting nuggets from there.
This book is an intriguing and intuitive peek into the Tata Group through interesting anecdotes and key insights. This book is a collection of 40 inspiring stories – little-known stories about the Tatas and business leaders associated with them, the lesser-known facts about their projects and brands. Harish Bhat’s experience of working with the Tatas surely gave him an edge to bring forth these stories in a distinctive way. I enjoyed reading the stories behind Tata Indica, Titan Edge, the Maharaja Man, and of course, the Air India. And I liked the fact that this book brought forth the philanthropic aspect of the Tata Group and their endeavor at country's development.
I picked up this book after I read a few posts by the author Harish Bhat on LinkedIn. Those snippets really made me curious and I enthusiastically ordered this online as a gift for my husband (hehe) and ultimately finished this book even before him! And I was certainly not disappointed. Yes, a few stories felt a tad bit dull but all of them gave me so much to think about. Left me feeling inspired and motivated to continue working for my country. This is the kind of book that I would suggest you pick if you want to know how you can contribute to our nation and gain clarity about your own purpose in life!