Principles of Supply Chain Management: A Balanced Approach

by Joel D. Wisner, Keah-Choon Tan, G. Keong Leong

Develop a solid understanding of purchasing, operations, logistics, and integration with the strong supply chain management focus found in Wisner/Tan/Leong's PRINCIPLES OF SUPPLY CHAIN MANAGEMENT: A BALANCED APPROACH, 3E. This unique edition presents extensive content not covered in other books. An expansive approach guides readers through the management stages of each supply chain activity while addressing real-world concerns related to the global supply chain. Readers follow the natural flow through the supply chain with one of the most balanced supply chain management approaches available. Well-organized chapters and numerous new cases demonstrate practical applications of supply chain management in today's workplace, while intriguing profiles build on topics and ensure that readers cover today's most important contemporary supply issues in depth.

Genres: Management, Business

592 pages, Hardcover

First published February 25, 2004

Reviews

[Lisa]

Good book, with solid instructor and student supplementary resources, but too advanced for students who fear or lack a background in quantitative subjects.