Fundraising for Social Change

by Kim Klein, Stan Yogi

Since it was first published in 1988, Fundraising for Social Change has become one of the most widely used books on fundraising in the United States. Fundraising practitioners and activists rely on it for hands-on, specific, and accessible fundraising techniques, and it has become a required text in dozens of college courses around the country. This fifth edition offers the information that has made the book a proven know-how on asking for money, planning and conducting major gifts campaigns, using direct mail effectively, and much more. The book has been significantly changed to include new technology—e-mail, online giving, and blogs—and contains expanded chapters on capital and endowment campaigns, how to feel comfortable asking for money, how to recruit a team of people to help with fundraising, and how to build meaningful relationships with donors. In addition, this essential resource contains new information on such timely topics as ethics, working across cultural lines, and how to create opportunities for fundraising more systematically and strategically.

Genres: Nonfiction, Social Change, Social Justice, Professional Development

527 pages, Paperback

First published May 1, 1995

Reviews

[Madeleine · Rating 4 out of 5]

klein is an engaging writer and a direct communicator who isn't afraid to stake a claim, which makes this tome enjoyable to read — particularly the real-life examples. i appreciate the moments when klein's work in feminist spaces shows up and wish this was more politically engaged, particularly on how fundraising leaders can model just labor practices for their teams (for instance, i vehemently disagree with her assertion that volunteer work should be judged on the same standards as paid work). overall super glad i have a (dated) copy for my ongoing reference.

[Adrielle · Rating 4 out of 5]

This was a great overview for traditional fundraising methods, my only complaint would be that she barely covered online fundraising which is huge now.

[CJ]

Classic. 101 on fundraising and easy to apply outlines.

[Jasmine Bamlet · Rating 4 out of 5]

A bit dated but all-around a wealth of information about setting up a fundraising program for your nonprofit!

[Monica · Rating 4 out of 5]

This book is full of useful, practical, and step by step fundraising advice for organizations. If you have never done any fundraising, this book will help you get started and grow your fundraising. The author uses her years of experience to share stories and case studies that give further understanding to the material and let you see how fundraising works for specific organizations. Very helpful.

[Buzz H. · Rating 5 out of 5]

If you know nothing at all about nonprofit fundraising and would like to learn, this is the book for you. Kim Klein gives a comprehensive, easy to read explanation of how to raise money from donors. And she does not presume that you have any background or context for this work at all. Very well done!

[Janice · Rating 4 out of 5]

very good book. I need to buy it so I can refer to it and use it regularly. Lots of good information, but will look forward to a newer/next version, too. Would be a great tool for anyone in fundraising. Glad my "mentor" recommended it to me. I will also be reading her other books and taking notes to act on from this one.

[Tiffany]

Sadly, I had to take this back to the library before I could finish it, so I'm only reporting on the first half. It's a great guide book for people doing development or fundraising who want to take a mission-focused approach to their work. I'll report on part two as soon as library fines permit.

[Mira maruto · Rating 4 out of 5]

I like the writing style of Kim Klein in this. One of the most enjoyful fundraising book.

[Nai]

I'll be working on this one for a while. Don't expect a review anytime soon.

[Stephanie McClure · Rating 3 out of 5]

good intro