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Mission Critical: The 7 Strategic Traps That Derail Even the Smartest Companies
Warns business leaders about common strategic pitfalls and explains how to avoid them. Chapters on seven strategic traps introduce each problem with a case history and illustrate ways to deal with the competitive environment, make correct assumptions, identify sources of sustainable competitive advantage, and integrate key activities across organizational boundaries. Includes chapter strategic inventory questions and numerous checklists. Annotation c. by Book News, Inc., Portland, Or.
300 pages, Hardcover
First published January 1, 1997
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