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670 pages, ebook
First published September 12, 2023
"Elon Musk allowed me to shadow him for two years, invited me to sit in on his meetings, indulged scores of interviews and late-night conversations, provided emails and texts, and encouraged his friends, colleagues, family members, adversaries and ex-wives to talk to me. He did not ask, nor did he, read this book before it was published, and he exercised no control over it."
"But would a restrained Musk accomplish as much as a Musk unbound? Is being unfiltered and untethered integral to who he is? Could you get the rockets to orbit or the transition to electric vehicles without accepting all aspects of him, hinged and unhinged? Sometimes great innovators are risk-seeking man-children who resist potty training. They can be reckless, cringeworthy, sometimes even toxic. They can also be crazy. Crazy enough to think they can change the world."
"He had never been a captain of a sports team or the leader of a gang of friends, and he lacked an instinct for camaraderie. Like Steve Jobs, he genuinely did not care if he offended or intimidated the people he worked with, as long as he drove them to accomplish feats they thought were impossible."
"As awesome as it was, Musk had a sobering realization. The Mercury program had accomplished similar feats fifty years earlier, before either he or Obama had been born. America was just catching up with its older self."
"The magazine's accolade marked a peak in his popularity. In 2021, he became the richest person in the world, SpaceX became the first private company to send a civilian crew into orbit, and Tesla reached a trillion-dollar market value by leading the world's auto industry in a historic shift into the era of electric vehicles. 'Few individuals have had more influence than Musk on life on Earth, and potentially life off Earth, too,' Time's editor Ed Felsenthal wrote. The 'Financial Times' also named him Person of the Year, stating 'Musk is staking a claim to be the most genuinely innovative entrepreneur of his generation.'"
Tesla: An electric vehicle and clean energy company.The book's narrative includes information about his personal life and features of his personality that make him the boss from hell. But his projects are exciting and many employees are willing to stay with him and much success has been achieved—mostly in spite of his abrasive management style. The book frequently refers to his "demon mode" when he displays certain manic behaviors.
SpaceX: A space exploration company, focused on reusable rockets and space travel.
X (formerly Twitter): A social media platform.
The Boring Company: A tunneling company focused on creating underground transportation systems.
Neuralink: A company developing brain-computer interfaces.
xAI: A new artificial intelligence company created to compete with OpenAI.
Last year, Musk told CNN’s Don Lemon that he has a ketamine prescription and uses the drug roughly every other week to help with depression symptoms.