The Art and Business of Teaching Yoga (revised): The Yoga Professional’s Guide to a Fulfilling Career

by Amy Ippoliti, Taro Smith

Originally published in 2016, The Art and Business of Teaching Yoga immediately became the essential resource for those looking to start or maintain a successful career in yoga. Since then, the landscape has changed. Online yoga and social media are now a crucial part of most teachers’ repertoires. Yoga teachers also face broad cultural shifts, an evolving environmental crisis, and resulting anxiety among students, all of which bring fresh challenges to their leadership and teaching abilities. This expanded edition will help

• plan dynamic classes, including engaging digital content
• build a loyal student base and become more financially stable
• optimize your own practice
• maintain a marketing plan and develop a unique brand
• teach yoga to facilitate ease and inspire creative action in a troubled world

304 pages, Paperback

Published December 5, 2023

Reviews

[Abby]

This revised version gives helpful information about online virtual yoga- the world I live in. It also includes a helpful ethics discussion about inclusion and biases that yoga can help to ease.

[Lexi Moorehead]

Full of a wide range of good information I’ll keep coming back to

[Tessa Bolon]

Very helpful! I love how she talks about community building and civic duty as part of what makes a yoga teacher successful

[Robyn]

good. informative. helpful for my YTT.

however, probably nothing i couldn’t have just found online.