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FUNDAMENTAL ANALYSIS ESSENTIALS: Master the Art of Assessing a Company’s Value, Reading Financial Statements, Calculating Ratios and Setting a Buy Target

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Here’s the “old-fashioned” strategy that billionaire Warren Buffett uses to earn 20% returns on his stock investments year after year.Are you looking for a way to confidently invest in stocks without overpaying?

Do you wonder if it’s actually possible to beat the market?

Do you want a proven step-by-step method that takes the guesswork out of making investment decisions?

Everybody knows there’s money to be made in stocks. But the reality is only a fraction of investors actually turn profits.

If you’re a retail investor with no professional experience… and you don’t have access to all the “insider knowledge” and resources that institutional investors have… you’re more or less gambling your money away.

According to the latest Gallup polls, 58% of American adults own stocks. But ask them what types of investments they own, and the majority of them can’t tell you.

Which means millions of individual investors are pouring millions of dollars into stocks they know nothing about.

No wonder why so many retail investors end up losing money.

Because instead of taking charge of their investments… they let professionals manage their money for them. The same professionals who rarely do better than the market — despite having the technical know-how and experience.

But here’s some good you don’t need to be a pro investor to make money in the stock market.

Even billionaire investors Peter Lynch and Warren Buffett don’t rely on price charts and fancy indicators to make their picks. Instead, they focus on the fundamentals.

And that’s what this book is for. To show you how you can apply the same time-tested methods to your investment decisions, so you can confidently build your own fortune with stocks.

In this book, you will

9 “murderous” mistakes that kill investments, and how you can avoid themHow to find a company’s competitive advantage, and how this affects the value of their stock3 effective methods for figuring out how much a company is really worth, so you can determine for yourself whether a stock is overvalued or undervaluedThe 3 most important financial statements to look at when comparing stocks, and what to look for in each oneThe 2 key ratios that tell you everything you need to know about a company’s profitabilityThe 9 essential skills every investor needs to perform thorough fundamental analysisWhich 4 qualitative factors to study when evaluating a company, and how they can impact the direction of its stock performanceHow to turn readily available financial data into a company’s “crystal ball” — use these techniques to find long-term winners for your portfolioAnd much more!

By the end of this book, you will have a deep understanding of fundamental analysis and how to use it to make informed, profitable investment decisions.

You'll be able to research and evaluate stocks on your own, without relying on the opinion of so-called experts or blindly following the latest trends.

So even if you’ve never invested a single penny in stocks before, this guide will give you the confidence you need to start making your money work for you.

175 pages, Kindle Edition

Published April 8, 2023

54 people are currently reading
17 people want to read

About the author

Brian Hale

46 books2 followers

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Displaying 1 - 8 of 8 reviews
Profile Image for P.B. Flower.
Author 6 books94 followers
October 31, 2023
Tricks of investing money for profit

A fresh take on the investment front with stress on Fundamental Analysis. It has been explained in depth with respect to how Warren Buffet advocates and implements it. I found many other investment options that we might overlook apart from buying stocks. There is no true analysis included in the book. It is all theory but does give avenues to do so along with steps and resources.

Overall, it is a good guide to deep dive before putting your money on the market.
Profile Image for Jeffrey Harvey.
Author 2 books4 followers
October 19, 2023
Smart Investment Choices

This book teaches you how to make smart investment choices by understanding a method called "fundamental analysis." It emphasizes the importance of being patient and disciplined, avoiding quick decisions based on emotions. It also shows how your comfort with taking risks can influence your investment decisions, using a story about a guy named Tom. The book reminds you to do your homework and double-check information before making investment choices. It's a good read for anyone who wants to get better at investing.
118 reviews1 follower
February 14, 2024
A Wealth of Knowledge

I've been learning about this topic for a while now, and I have to say, this book presented information I have not come across before. I really appreciate the value inside this book. It is presented in a very usable, straightforward fashion. Good for a newbie or even someone who has already started.
150 reviews2 followers
March 1, 2024
Well researched

I enjoyed reading this informative book. It covered a deep understanding of fundamentals analysis and how to use it to make informed and profitable investment decisions. Topics include the influence of emotions and biases and the role of research and due diligence.
26 reviews
June 1, 2023
Easy to follow and comprehensive!

This book contains all the basics you need in one place, instead of browsing aimlessly through the endless articles and websites to grasp the fundamentals. I enjoyed the read.
Profile Image for Antonio Lipari.
1 review
December 24, 2024
It is a good beginner book.

It is a good beginner book, great portions of details altough is not so extended on details. Enough as memorandum
1 review
December 25, 2024
Good read

Good read , very easy to understand concepts and investments principles for beginners. I would have like more about on the ratios. I would recommend .
367 reviews5 followers
February 2, 2024
Excellent

Comprehensive and insightful. Everyone investor and business person should skim through this and I am sure they will find something valuable learned.
Displaying 1 - 8 of 8 reviews

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