Modern Management

by Samuel C. Certo

This book provides a clear, concise, current, and comprehensive approach to the basic skills of business management. It presents traditional concepts, important contemporary issues, and timeless insights into applying management know-how—all toward the goal of achieving organizational success. Adding Digital Focus. History and Current Thinking. Corporate Social Responsibility and Business Ethics. Management and Diversity. Meeting the Global Challenge. Principles of Planning. Making Decisions. Strategic Planning. Plans and Planning Tools. Fundamentals of Organizing. Responsibility, Authority, and Delegation. Managing Human Resources. Organizational Change and Stress. Fundamentals of Influencing and Communication. Leadership. Motivation. Groups, Teams, and Corporate Culture. Understanding Attitudes, Perception, and Learning. Principles of Controlling. Production Management and Control. Information and the Internet. Quality and Innovation Management's Digital Dimension. For managers at all levels.

Genres: Management, Business

Paperback

First published January 28, 1992

Reviews

[Federico DN · Rating 2 out of 5]

Administration 102.

Something I read for Business Administration 2 classes during University.

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PERSONAL NOTE :
[1992] [624p] [University] [Not Recommendable]
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Administración 102.

Algo que leí para clases de Administración Empresarial 2 durante la Universidad.

ZzZzZz. ZzZzZz. ZzZzZz.

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NOTA PERSONAL :
[1992] [624p] [Universidad] [No Recomendable]
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[James · Rating 3 out of 5]

Working on achieving my MBA. This book (14th Edition, not found on goodreads) was the text. I did learn several new items.

[Kiko Gannaban · Rating 1 out of 5]

to know how to manage

[Jean A. Morgan · Rating 4 out of 5]

Read it for class. Good book of you are in a leader position or want different ideas

[Bita · Rating 4 out of 5]

a pile of case study for knowing the problems

[Stephen · Rating 3 out of 5]

Read 2001

[Yonnette Fredericks]

Modern Management

[Kelc]

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[James]

Recently finished my MBA from William Howard Taft University. This was one of my course books from the program.