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泰山經濟學：從Spotify看善用破壞性創新轉型的八大原則
Taking the lessons learned from his years studying the rise and fall of the modern music industry, Spotify's Chief Economist provides the tools to recognize and adapt to disruption in any industry.
As the chief economist at Spotify, Will Page has had the best seat in the house for witnessing—and harnessing—the power of disruptive change. Music has often been the canary in the coal mine for major technological and societal shifts, and if there’s one thing Page learned from the digital revolution, it’s that businesses must be ready to pivot.
Drawing practical lessons from a variety of fresh case studies covering Radiohead, Starbucks, and even Groucho Marx, Page examines the eight principles that disruption has thrown into sharp relief as keys to survival in any sector. Businesses need to be ready and willing to change and, if necessary, be prepared to rebuild entire organizations and business models to do so. Pivoting through disruption has everything to do with being able to see the revolutionary changes around the corner, recognizing your strengths, and having the confidence to let go of the old vine of doing business and grab onto the new.
A rare book of economics offering actionable takeaways in easy-to-understand language, Tarzan Economics is the must-read book for anyone staring at their own Napster moment and wishing they knew how to fail-safe their business.
As the chief economist at Spotify, Will Page has had the best seat in the house for witnessing—and harnessing—the power of disruptive change. Music has often been the canary in the coal mine for major technological and societal shifts, and if there’s one thing Page learned from the digital revolution, it’s that businesses must be ready to pivot.
Drawing practical lessons from a variety of fresh case studies covering Radiohead, Starbucks, and even Groucho Marx, Page examines the eight principles that disruption has thrown into sharp relief as keys to survival in any sector. Businesses need to be ready and willing to change and, if necessary, be prepared to rebuild entire organizations and business models to do so. Pivoting through disruption has everything to do with being able to see the revolutionary changes around the corner, recognizing your strengths, and having the confidence to let go of the old vine of doing business and grab onto the new.
A rare book of economics offering actionable takeaways in easy-to-understand language, Tarzan Economics is the must-read book for anyone staring at their own Napster moment and wishing they knew how to fail-safe their business.
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Published May 1, 2022
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Displaying 1 - 12 of 12 reviews
July 30, 2022
I would rate this higher if it was more evenly interesting, and lower if the beginning chapters hadn't hooked me so well. As my friend says, "Pop nonfiction is mostly filler for what should just be a magazine article."
My first month at my new job, Will Page gave us a lecture, promoting this book, and sharing some of the splashy insights. I really enjoyed the lecture, so I picked this up, and read it very slowly over the course of a year.
All in all, this book is best when it gives quotes, graphs, and stories about music, and worst when it purports theories and gives advice. But the good parts really are quite good.
My first month at my new job, Will Page gave us a lecture, promoting this book, and sharing some of the splashy insights. I really enjoyed the lecture, so I picked this up, and read it very slowly over the course of a year.
All in all, this book is best when it gives quotes, graphs, and stories about music, and worst when it purports theories and gives advice. But the good parts really are quite good.
May 8, 2021
Will page has written a nice account on how to view situations , data differently and as he does that he gives beautiful examples from music industory. The changing of landscape when we all would buy CD s to free streaming of music and subsribers paying for a whole range available. This particular band launching their album for free and the music industory finally coming to terms with new digital world( took ten years to a accept). Other industries like newspapers , banking , Healthcare would need to pivot too. Intersting book. While to hold on to our old ways of doing business let us be open to be a SPOTIFY.
May 30, 2021
Loved the central premise but making the book shorter would have made it stronger. My favorite chapters were the first few and then the last one as they were the most thoughtful and succinct. Definitely worth reading but swing quickly through the musings in the middle.
June 10, 2021
Love this book, great case studies, the easiest macroeconomics book and one I wished I could have read when I was an economics student!
June 27, 2021
Whether you are a builder or a farmer (read the book to the end for a great explanation) Will Page’s fantastic book is well worth the focused time that it takes to read. I’ve known the author online thru some shared email groups (we both know Jim Griffin who inspired the book title) so I’ve been anticipating this book since it was announced.
As a historian with a lengthy career in tech and a past of roles at both startups and massive corporations as well as being an amateur economist I found this a very thoughtful and insightful book. And one that challenges many assumptions about economists and economic analysis.
All companies (and individuals) need to prepare for disruption and think about where you individually and as a company want to land.
As a historian with a lengthy career in tech and a past of roles at both startups and massive corporations as well as being an amateur economist I found this a very thoughtful and insightful book. And one that challenges many assumptions about economists and economic analysis.
All companies (and individuals) need to prepare for disruption and think about where you individually and as a company want to land.
October 5, 2023
Wonderful book!
Great insights!
The learnings from Spotify and the application of technology are not exclusive to the music or entertainment business. Thinking out of the box and with a touch of creativity, this book offers fantastic options to put in practice in many other businesses across several industries!
Great insights!
The learnings from Spotify and the application of technology are not exclusive to the music or entertainment business. Thinking out of the box and with a touch of creativity, this book offers fantastic options to put in practice in many other businesses across several industries!
September 18, 2023
It won’t change your life but Will Page is definitely a smart guy with a eclectic and complete knowledge of economics. He has a good knack for questioning how the world works and how we can apply knowledge to real business examples.
December 26, 2022
Worth reading. A tad long-winded in parts, but a valuable message in the end.
Want to read
August 24, 2025reviewNone
September 13, 2021
Fantastic book
I am usually wary of "business books" but this was an absolutely fantastic read. It makes a few good points very strongly and succinctly, with a great writing style and a clear focus.
I definitely recommend this for anyone interested in business or the future path of society in fact.
I am usually wary of "business books" but this was an absolutely fantastic read. It makes a few good points very strongly and succinctly, with a great writing style and a clear focus.
I definitely recommend this for anyone interested in business or the future path of society in fact.
October 12, 2021
Good content.
January 23, 2022
A good account fo how neoclassical economics can be overturned to create a platform based business model.
Displaying 1 - 12 of 12 reviews