While it can be dangerous to over-generalize any writer's books, many of Ramsey Campbell's novels have struck me as having two threads. The first thread is a comedy of [awkward] errors wrapped around a social obligation - a workplace or a society of neighbors - that borders on depressing or frustrating as people stumble over their own tongues or leave things unsaid but implied. The second thread is the horror element that starts showing up in the uneasy cracks of the first, and later grows to dominate and exacerbate the former until the comedy either breaks into tragedy or is so derailed as to be something else altogether. The horror elements are often restrained, constrained even, to the point of subtle suggestion while the social awkwardness is crystal clear, at least until things spiral out of control and it all goes a bit murky. For those that hate his writing, I suspect this is what they hate, the feeling that they were robbed of a horror novel and instead were given a slightly angry story about an office drone's inability to function in day-to-day society. If you are one of those readers, and I perfectly understand though disagree, you might want to stay away from this book, because Ghosts Know is Campbell's book that is almost entirely a comedy of errors [the jacket blurb calls it a comedy of paranoia, which works beautifully as a description].
Graham Wilde hosts a radio show where callers call in and speak their mind: Wilde Card. A verbal version of an angry but mildly moderated Internet forum. His radio station, Waves, has been bought out by a large corporation [to my American mind, it struck me as something like Target or Walmart], and he is told to dial his show up a notch. Around this time, Kylie Goodchild, a local teen, has gone missing and the fact that her family has brought in a psychic, Frank Jasper, irritates Graham and leads him to confront the psychic on his show. Even though Graham manages to slightly one-up the psychic at his own game, things turn a bit darker when Jasper starts implying that maybe Graham had something to do with Kylie's disappearance. Every time Graham feels he has exonerated himself, something else goes wrong, the events depicted on the cover though I won't mention here for possible spoilerage - another psychic prediction, a lie-detector test that is inconclusive, callers calling in to accuse him - and the more facts rise up the more it looks like he really has something to hide. As a public persona, he has no good place to hide and must take the growing lynch mob in the open. Which leads to violence and increased misunderstanding, and begins to seriously ruin Graham's life.
Campbell's skill in this novel - and I found it quite skilled - is taking those awkward at-crossed-ends conversations he uses in his other novels to add discomfort and weaving them here into suggestive but indefinite failures of communication between two human beings. He also nails the structure of patter that psychics use, where an open question is swung around as though it was a definite statement after some confirmation was given, and so forth. Removing the element of horror made it surprisingly less comfortable than some of his more supernatural numbers, especially in the tenser, denser moments. Having something eat your face off is sometimes more acceptable than having a boss talk down at you about some barely defined report and an inchoate rule of conduct that is not official but nevertheless you seem to be violating
The structure crosses slightly into a mystery novel, with only the tiniest unsure hints of something beyond the natural, and in both cases Campbell drops hints so intangible [at least at first glance] that you might be surprised to find they were ever there. They are this novel's equivalent to scenes of slippery pale objects seen through fogged glass. Masterfully done, though occasionally it gets caught in its own backwash, and I am torn between saying it should not be the first Campbell you read [it shouldn't, maybe Darkest Part of the Woods would be, but I don't know] and pointing out that it might be a good way for those who sneer at horror to have some exposure to him. I'll flip and coin and get back to you someday.
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Of course, if bookclubs were ever to take up this one, the main question would be how this novel relates to cases where a citizen is grilled and tried in the public eye, often with few real facts to condemn them, and how months of their life can be destroyed by people who are willing to pronounce "GUILTY" based merely on what some loud mouthed pundit shouts or because coworkers at the water cooler want to make some big deal about something that may not even be germane to the case. While Graham's seeming culpability is highly influenced by improbable and nearly improbable coincidences, it is not hard to think back to cases where facts were filtered through preconceived notions. Not sure if any particular case was the inspiration here, but it would make for an interesting opening to discuss such cases in general.