Everyone would rather have someone else plan and conduct events like fairs, fashion shows, conferences and weddings. That someone else is often the professional event planner, a person who knows how to design an event, and do the myriad things needed to bring it off successfully.
As the book is from the early 2008, a lot of the references for websites on their resources section are extremely outdated and many of them are no longer in business or on their second/third name change. Overall, the book has great pointers and advice, but a newer edition needs to be released for anything to be relevant.
I don't know how good the book would be considered for someone who's a seasoned professional in this field, but I think it does a good job covering the bases for someone who doesn't know much about the business. Good to read to get an idea of what to expect if you're thinking about becoming a (successful) event planner.
This book does a good job of covering the basics for starting an event planning business. My daughter is starting a business and she is constantly asking my advice. After reading this book, I think I am prepared to give my opinion to her.
This applied to american laws but I am in Canada. I was hoping for more of a step by step on how to in planning, but it did cover business model planning and the like.