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417 pages, Paperback
First published March 1, 1975
It is obvious at this point that the Nacirema are not some exotic culture, but are in fact American, and that “Nacirema” is just “American” spelled backwards. This was Miner’s trick. He forced us to see the strange in the familiar and used the art of seeing like an anthropologist on his own culture.
This trick is one method of “seeing your own seeing” without going to an exotic culture. You can find the exotic right around you, and the more mundane, the better. Because when you reveal that even the most mundane beliefs and practices that make up your life can be viewed as strange and exotic, they also become contingent, which is a fancy way of saying that they need not exist or that they could have been different. Our beliefs and practices are contingent upon the historical and cultural conditions that led to them. And once we recognize them as contingent, we can ask new questions about them.