• Everything readers need to know to start up and operate a wildly popular mobile food business • Includes crucial marketing expertise from a successful food truck entrepreneur
Excellent guide on both starting and successfully running a food truck business.
This book does a great job of describing in detail the ins and outs of running a food truck business. The author goes in depth into all that is required, from developing the initial concept, to structuring the business, to marketing, to hiring staff and expanding - all the way to describing the kinds of results and earnings some food truck businesses generate, and much more... All in all, an easy-to-follow expert guide for anyone looking not only to start, but to successfully run their very own food truck business. Highly recommended!