It’s funny I lost my concentration several times while reading this book, just because the page setting is very well done and caught myself analysing the layout instead of keep reading. A clean showcase of good graphic design that is wisely talking about logos with instructive case studies. A brief and efficient source, highly recommended.
Capsule's Logos sets down the process of creating effective logos. The examples and case studies provide detailed rationale. The Studio read this book as an exercise. People in every function benefited from LOGOS.