Are you … hoping your next networking event will be "the one”? … collecting mountains of business cards? … having countless breakfasts and lunches? … thinking about what you give and get?
Then your way of networking is … dead.
With social networks, teleconferencing, and webinars, you are able to meet more people in more ways than ever before. But that doesn’t mean you’re creating new possibilities through valuable connections.
Networking Is Dead offers a new approach to fundamental networking misconceptions. Authors Melissa G Wilson and Larry Mohl show it’s the quality rather than the quantity of connections that counts. Their fable tells the story of connection expert Dan guiding Meredith, an outgoing social media expert, and Lance, a shy accountant, to build relationships that matter to them and their businesses. It shows an effective process that lets you:
-Deepen existing relationships and make meaningful new ones -Connect across your own company to strengthen your business -Find people with similar values to embark on mutually beneficial opportunities -Leverage your connections instead of being overwhelmed by them
Networking Is Dead is an engaging story that provides easy-to-implement tips at the end of each chapter. This powerful combination of story and time-tested action steps provides a comprehensive roadmap to achieve even your toughest goals.
Networking is dead, but making connections that matter will bring new possibilities to life for you and your organization.
Melissa has written 17 books, including "Networlding" which held a #10 Amazon spot for an entire year. Her organization, Networlding, created as a result of her bestselling book by the same name, provides a comprehensive service for thought leaders who want to create breakthrough books, self-published or published traditionally.
Her passion lies in helping new adults get better starts in their careers. To this end, she donates 10% or more of her earnings to mentoring and apprenticing as many new adults as she can, yearly, in the book publishing and marketing field.
Great book for anyone who wants to make valuable connections in order to build quality relationships. Read now and put into practice those activities that will you new possibilities.
I welcome all my friends to read this book. It's culmination of my 20 years of researching, writing and training on the subject of networking. It's also my co-author, Larry Mohl's research for the same amount of time.
When Larry was Chief Learning Officer at American Express we worked to address the problem of losing top talent. The company found that if the talent they hired didn't network within 3-5 months upon coming to the company they would leave within 1 year. If that happened it cost the company about $1 million per employee. When we applied our process for building networks there no one left.
Our book is written in parable fashion like "The One Minute Manager" series books by Ken Blanchard. We were going to call this book "The One Minute Networker" as years ago Ken wanted to write this book with me but his agent who was my agent at that time felt the brand had extended itself out too far. However we have a great endorsement my Ken who Larry brought into American Express.
Anyone who reads this book can email me at melissa@networlding.com and request complementary copies of our tips booklet and guidebook for the book as well as a special follow through guide Larry is creating.
Our goal is to help leaders and organizations thrive. This book holds years of practice inside it in a fast, fun read. I know you will enjoy it.
A powerful book to improve your business contacts. Networking Is Dead: Making Connections That Matter is a business fable illustrating several key concepts involving how to make networking work. The book uses a storytelling approach to teach readers about social networking and how to use it to improve their connections.
Written in an easy-to-read format, with short and to the point concepts, it’s a fictional story about three main characters, two of them wanting to improve their connections and another who mentors them with their struggles. Meredith, with too many contacts, and Lance, with not enough, both desire a better network. Dan, their mentor, teaches them how to obtain this better network.
Through several weeks, Dan shows the other two the steps necessary to forge meaningful relationships. He begins by having them determine WHY they want these contacts instead of WHAT they’re doing with the contacts. With this personal understanding, they can focus their efforts towards real connections with people who can and who will help their careers, instead of just accumulating a large quantity of contacts. This is really the difference between quality and quantity. It’s better to have a few contacts that help you instead of hundreds who really don’t. Maybe that’s why it’s on the top-10 book lists for Barnes and Noble and the Wall Street Journal Best Seller recently.
The authors of this book are not new to writing. Co-author Melissa Wilson, with a law degree from DePaul University, is founder and CEO of Networlding, a social media firm. She’s also the co- author of Networlding which was a top-10 Amazon book. The other co-author is Larry Mohl, who holds a Master’s degree in Electrical and Bio-Medical Engineering from the University of Michigan. With three international patents doing research for Motorola, he switched paths to develop personal communications, from which he contributed articles for several books.
Networking Is Dead is a good short read for anyone who wants to effectively leverage the contacts in their network. A must-read for anyone struggling with their network.
Networking is Dead describes a wonderful new approach to meeting new contacts and improving the pipeline that you currently have. This seemingly effective system is told by way of a story involving two career networkers, Meredith and Lance, who have bottomed out with their own networking ideas. With the help of their mentor Dan, they completely turn around their networking train of thought and contact pipeline. This leads to much improved business over a 3 month span. The author of "The One Minute Manager", Ken Blanchard, has endorsed this book and it reads very much like one of his own. If you offer a service and are looking for new ways to make quality contacts, then you should consider this book as a way to inspire you. Remember, as with any self help book, reading it will not help you - you have to actually follow the plan.
In compliance with FTC guidelines, I received the book for free through Goodreads First Reads.
The authors, one a corporate executive, the other an expert networking trainer for both Fortune 500 companies and top fast-growth entrepreneurial businesses, hit this one out of the ball park. It's a parable along the lines of "The One Minute Manager" series by Ken Blanchard. In fact, Blanchard is an endorser, having worked extensively with one of the authors, Larry Mohl when he was the head of leadership at American Express. The story pulls you in from the start sharing a unique and breakthrough process for building networks that last. It's about values, leadership and more in a great, quick read that keeps you engaged from the start.
I had to force myself to read this book. Its style was a real turn-off: a poorly written novel with a predictable positive outcome for those who follow these breathtakingly wonderful ways to market. A general waste to time and space. Nonetheless, I did pick up a few useful tips and reminders, so not a total time waster. How much better this could have been if there was actual evidence these ideas work and to what degree, rather than the wishful musings of a marketer. Much hype, of a few decent ideas.
This is a good book if you prefer learning through storytelling. In that regard it is a quick and easy read... however I recommend for sake of time to review the Tips/Summary page at the end of each chapter, and read that chapter only if you want to dig deeper on the summarized point. Overall, not a bad book, but not a must read on the subject.