Writing a Convincing Business Plan

by Arthur DeThomas, Lin Grensing-Pophal

Creating a financing proposal, describing the business’s operations and goals, forecasting markets and sales, creating marketing and operating plans, obtaining financing from primary and secondary sources, and much more. This new edition also features a list of names and addresses of business and library resources, as well as web site addresses that are especially useful to small business owners. Titles in Barron's Business Library series are currently being revised and updated, and re-set in an attractive new paperback format. They are written especially for men and women starting a company or managing a small-to-medium-size business. Emphasis is on practical problem solving, and examples cited in these books are based on realistic business situations.

Genres: Business

262 pages, Paperback

First published January 1, 2001

Reviews

[Robert Birnie · Rating 4 out of 5]

Very hands on coverage to writing a business plan. If you've ever read the bedford handbook to writing, it feels almost like that. Goes over each section with what to cover. Great reference book. Not meant to be read front to back or for fun though. Just pick up and scan the parts you need.

[Kristina · Rating 5 out of 5]

This is a good place to start if you need reference on how to start a business: planning, financing, and tips for the beginners.