Graphic Design Theory

by Meredith Davis

A comprehensive introduction to graphic design theory. This textbook combines an analysis of historical thinking about design with contemporary critical theory. Throughout, explanations are linked to visual concepts, so the book is useful for studio instruction as well as freestanding lecture courses on history or theory. Promoting rigorous thinking as well as practical and technical proficiency, it encourages students to critique the professional design work they encounter, as well as their own studio practice. New thinking about graphic design, uniting a historical perspective with an essential critical background, is made accessible to students―this thinking would otherwise be available only in diverse and unsuitable readings. 260 illustrations, 188 in color

Genres: Design, Art Design, Art

256 pages, Paperback

First published September 1, 2012

Reviews

[Becky]

Massively useful point of reference! I’ve been reading this on and off throughout my first year of university and it’s definitely helped. Will be going back through this! I’ve tabbed a lot of it to reference. Though it’s a serious text, it’s a really exciting read which discusses many realms of graphic design and its history. Such a good read!

[Muhd Kamarul]

good

[Gretchen]

A great text for either a graduate or undergraduate class on design theory. Complete, with wonderful examples.

[Harry]

I like the book because it is hard to find a book that specific on graphic design theory.

[Gloria]

Previewed for possible textbook. Definitely has several chapters that I will use.