The Power of Color: How It Can Reduce Fatigue, Relieve Monotony, Enhance Sexuality and More

by Faber Birren

Recounts the history of human responses to color, describes the biological and psychological effects of color, and considers how colors affect vision

Paperback

First published January 1, 1997

About the author

Faber Birren makes his living by prescribing color. He is a consultant on the use of color in industrial and other applications and has advised governments, schools and the armed forces as well as industry and commerce.

Reviews

[Bliss]

Although I do enjoy a technical read from time to time, this one was not my cup of tea for a number of reasons.

The type face was one. It looked a bit antiquated and was hard on my eyes.

Also, the book wasn't formatted as I expected. I expected a cohesive blend of chapters detailing scientific evidence, presented in an entertaining way. At the least, anecdotal evidence would have sufficed. I found neither...

The author was the world's foremost authority on color. He died in 1988. I hope the current authority is a better writer or at the least has a better editor.

I did glean a few interesting facts but that wasn't enough to sustain my interest.