Going Social: A Practical Guide on Social Media for Church Leaders

by Terrace Crawford

People around the world are talking.They are connecting each day-online-through socialmedia. Corporations around the world recognize the power of social media and are leveraging it to reach customers though platforms such as blogs, Twitter, Facebook, and YouTube. Why can’t churches do the same thing?Christianity has the greatest message to deliver; yet churches struggle to share it.Terrace Crawford helps uncover reasons ministry leaders may resist the use of social media and dispels some of the myths surrounding it. With short, accessible chapters, #Going A Practical Guide for Church Leaders provides a step-by-step guide to getting started, crucial insights to help you develop an effective social media strategy, and gives real-life examples of ministries and leaders who are using media in powerful ways.Reimagine your social media presence and successfully connect with your church and your world. With the help of #Going Social, you can create an online community in no time!Reviews’Terrace Crawford gives you an easy-to-understand overview of the social media landscape and how you can leverage social media in your ministry. There are great tips and ideas, even for the most experienced social media aficionado. If you’re intrigued by social media, you’ll enjoy reading this book!’-Todd RhoadesDirector of New Media & Technology Initiatives, Leadership Network and 100X

Genres: Nonfiction, Christian

192 pages, Paperback

First published September 1, 2012

Reviews

[Samuel Lam · Rating 5 out of 5]

A great book for anyone trying to understand and get started with social media. Most of the things in this book was not new information for me, it still provided great stories of how other churches used social media to expand. And especially for those wondering how great of a tool social media is, this book gives great basic and practical ways to really build on an online presence. It's a great guide book and a very quick, easy, and informative read.

[Randy McCollum · Rating 4 out of 5]

Excellent reading for anyone who is using social media as a tool to communicate with any group. Most especially it is is useful for church leaders who really want to get beyond the four walls and being culturally relevant.

[susan noiseux · Rating 5 out of 5]

A clear, concise book to introduce social media into your church. A step-by-step guide to all social media. A excellent reference book to anyone using social media.

[Ben DeFord · Rating 4 out of 5]

This book offers helpful advice in all areas "social media." It's geared for those relatively illiterate in social media and who are also involved in any capacity in ministry. Consider it a "primer," not an exhaustive encyclopedia. Because Terrace doesn't explore many of the philosophies underlying ministry use of social media (or even personal use of social media), this book may seem incomplete and shallow to some. It is helpful to remember that this book is a "brief overview" and a "practical guide" to social media; I think Terrace met his stated goal. At times the book tends to handle ministry pragmatically, almost as a business (using advertising terminology, for example), but this is probably the result of the book's purposely limited scope. It was a helpful read and I will keep it as a reference for the future.

[Rachel Blom · Rating 3 out of 5]

Going Social is exactly what the subtitle of the book says: “a practical guide on social media for church leaders”. In short chapters, the most important social media are explained (Facebook, Twitter, YouTube and Blogs being the prominent ones – I was surprised to see Tumblr and Pinterest missing considering the rapidly growing popularity of these two) and opportunities are explored on how churches can use these. It's aimed at beginner's, experienced users of social media will find little new here. For a full review, see: http://www.youthleadersacademy.com/go...

[Chris B. · Rating 3 out of 5]

I was given this book by a friend. There is a lot of good info here if you are new to social media. But, for the rest of us who have been using social networking sites for a long time, there isn't much new here. I would say that the book is targeted at church leaders who are trying to make the jump from "The internet is the devil" to "I suppose I better learn how use this thing."

[Samuel Mtz · Rating 1 out of 5]

Is perfect if u r new in social media.

[Cathy · Rating 4 out of 5]

Great book for those with minimal knowledge of social media platforms.