Customer-Driven Project Management: A New Paradigm in Total Quality Implementation

by Bruce T. Barkley

Synthesizing and broadening the popular management techniques of Total Quality Management (TQM) and Project Management (PM) for the first time, this exciting book offers project managers, team members, and business leaders a dynamic new tool for continually assessing the customer's quality improvement needs and delivering superior products and services. Called Customer-Driven Project Management (CDPM), it demonstrates the benefits of up-front quality improvement analysis, customer-driven teams, and new "empowerment" actions that make all employees key players in the organization.
The core of this comprehensive book is a new step-by-step CDPM process all organizations can follow when performing projects - whether large or small. You'll get a useful review of the basic principles and new applications of TQM and project management...the changing roles of managers in organizations...the importance of front-end analysis...the reorganization of the project structure for greater efficiency...self-assessment techniques and individual growth opportunities to "reenergize" the organization...the unique, ongoing role of the customer...and much more!
For all those involved in projects, this book puts quality improvement and project management "on line" for the first time, shows how to react quickly and effectively to changing customer needs, lays out the steps for delivering outstanding products and services, and gives all companies a strong competitive edge in today's tough global economy!

508 pages, Hardcover

First published February 6, 1992

Reviews

[Basma Hajjaj · Rating 3 out of 5]

I’m sorry that I lost this book before finishing it. I really enjoyed its content on classical and well-known concepts of project management — those sections were insightful and valuable. However, I didn’t enjoy the parts about the internet. They felt very simple, even naïve at times, and included ideas that seemed unrealistic. I understand, though, that the book is old, and the way it presents the internet reflects how new and unfamiliar it must have felt at the time.

[Marcus Goncalves · Rating 3 out of 5]

This is a very old book (2001), but very interesting to read as, I believe, it was the first attempt to synthesize and broaden the management techniques of TQM and PM.