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Successful Marketing Plans

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Written by Ros Jay, a leading expert on marketings as both a coach and a practitioner, this book quickly teaches you the insider secrets you need to know to create a successful marketing plan.

The highly motivational 'in a week' structure of the book provides seven straightforward chapters explaining the key points, and at the end there are optional questions to ensure you have taken it all in. There are also cartoons and diagrams throughout, to help make this book a more enjoyable and effective learning experience.

128 pages, Paperback

First published March 1, 2003

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About the author

Ros Jay

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Author 31 books24 followers
May 5, 2013
It's okay, nothing really jumps out at you though to keep you reading and entertained at the same time.
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