This guide to the planning of health promotion programs uses the increasingly popular Intervention Mapping approach, a theory- and evidence-based interactive process that links needs assessment with program planning in a way that adds efficiency and improves outcomes. Students, researchers, faculty, and professionals will appreciate the authors’ approach to applying theories of behavior and social change to the design of coherent, practical health education interventions. Written by internationally recognized authorities in Intervention Mapping, the book explains foundations in Intervention Mapping, provides an overview of the role of behavioral science theory in program planning¾including a review of theories and how to assess theories and evidence¾and a step-by-step guide to Intervention Mapping, along with detailed case examples of its application to public health programs. Planning Health Promotion Programs is the second and substantially revised edition of the bestselling resource Intervention Mapping .
I read the 3rd edition .I had a love hate relationship with this book while using it for a course. We were required to do weekly readings and then apply and discuss. It is definitely a resourceful textbook! It is not an easy read and I think what enhanced my understanding of it were the weekly discussions and assignments. One of its flaws is redundancy and Scarce visual graphics. On the other hand, the book positively provides an abundance of examples for everything it is conveying. I now look back and actually think it is very important and I see my self referring to it when I work in my future projects.