James Wallman is a journalist and trend forecaster. He has forecast the future and written for clients and publications such as Absolut, BMW, Nike, the Guardian, The New York Times, Esquire and GQ. In the line of duty, he has interviewed terrorists, the victims of serious crime, Noam Chomsky, and a woman who wanted to marry her alarm clock.
Enjoyable read. The concepts of minimalism and experientialism are not new for me personally, but appreciated the author’s style of writing pulling in history and data for comparisons of cultural shifts.