A proven path to making customers and colleagues fall in love with your business Global business, governments, and mankind in general are just now witnessing the birth of true service potential. The true ROI of service is finally being revealed as unexpectedly successful organizations rise to set the new standards of excellence and profitability—all transformed by building "Uplifting Service" cultures. Uplifting Service describes a work culture that increases customer loyalty, engages employees, defines purpose, and offers the only sustainable advantage in business—they make customers and colleagues fall in love with them. Through more than twenty years of working with and providing thought leadership to some of the world's most respected companies, author Ron Kaufman has developed a proven architecture for building an Uplifting Service Culture. Uplifting Service shares Kaufman's proprietary system, Raise the level of your employee engagement, customer loyalty, and revenue by instituting an Uplifting Service Culture today!