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Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World's Hottest Social Network
Pinterest is the hottest and fastest growing social media site today. This quick start guide gets business professionals up and running on Pinterest then shows how to leverage the power of Pinterest to reach more customers and make more sales.
240 pages, Paperback
First published October 9, 2012
29 people are currently reading
277 people want to read
About the author
Jason Miles
40 books42 followersJason Miles is ranked as Udemy's most popular e-commerce instructor.
In 2008 he co-founded Liberty Jane®, a digital publishing company located in the Seattle area. With over 3.3 million digital guidebooks downloaded to date, the company uses social media extensively to promote their primary e-commerce site, www.pixiefaire.com. Pixie Faire ranks in the top 1/10th of 1% of all Shopify sites based on worldwide site traffic and has been featured by Shopify.
In 2010 he co-founded Sew Powerful, www.sewpowerful.org, a charity focused on combating extreme poverty in Zambia. They do that by creating jobs for parents, that produce purposeful products designed to help children achieve academic success. Products like school uniforms, reusable feminine hygiene pads, soap, and food for school lunches.
Jason has a Masters Degree in Business Administration with an emphasis in International Non-Profit Management, and undergraduate degrees in both Organizational Management & Biblical Studies. He has the honor of serving as an Adjunct Professor in The School Of Business Management at Northwest University, where he formerly served as Senior Vice President of Marketing, Human Resources, and Fundraising.
You can follow Jason on Twitter and Instagram @mrjasonmiles, https://www.instagram.com/mrjasonmiles/ and on his blog at www.winningonshopify.com
In 2008 he co-founded Liberty Jane®, a digital publishing company located in the Seattle area. With over 3.3 million digital guidebooks downloaded to date, the company uses social media extensively to promote their primary e-commerce site, www.pixiefaire.com. Pixie Faire ranks in the top 1/10th of 1% of all Shopify sites based on worldwide site traffic and has been featured by Shopify.
In 2010 he co-founded Sew Powerful, www.sewpowerful.org, a charity focused on combating extreme poverty in Zambia. They do that by creating jobs for parents, that produce purposeful products designed to help children achieve academic success. Products like school uniforms, reusable feminine hygiene pads, soap, and food for school lunches.
Jason has a Masters Degree in Business Administration with an emphasis in International Non-Profit Management, and undergraduate degrees in both Organizational Management & Biblical Studies. He has the honor of serving as an Adjunct Professor in The School Of Business Management at Northwest University, where he formerly served as Senior Vice President of Marketing, Human Resources, and Fundraising.
You can follow Jason on Twitter and Instagram @mrjasonmiles, https://www.instagram.com/mrjasonmiles/ and on his blog at www.winningonshopify.com
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Displaying 1 - 26 of 26 reviews
December 17, 2012
I read a lot of business and marketing books, especially those on how to use social media for business. And as someone who helps authors build their online platform using social media, I get asked a lot about Pinterest. It's a site that I've been talking about all year long, so I'm thrilled to finally have a solid marketing book I can recommend that focuses on Pinterest.
This is an excellent book for all experience levels: whether you've been using Pinterest for months or you're just getting started, and whether you have extensive online marketing experience or you're new to the world of social media marketing. This book focuses on the use of Pinterest for all types of businesses and organizations, and it provides specific examples for how to use the site.
You'll learn how Pinterest can be of use to service-based businesses, product-based businesses, and nonprofits. If you're an eBay seller, an Amazon author, or an Etsy seller, you'll learn how to integrate Pinterest into your marketing efforts. You'll also learn how to use Pinterest for your school, your church, your local sports team, or your community or government organization. This book provides clear examples on how all types of businesses and organizations can use Pinterest.
Pinterest Power will also show you how to run contests on Pinterest, how to drive traffic to your Pinterest profile, and how to drive traffic from Pinterest to your own website. It also provides suggestions for an integrated marketing approach, and explains how to add Pinterest to your online marketing strategy. You'll learn the difference between camptaigns and tactics, and how you can run marketing campaigns using Pinterest.
I've been using Pinterest for both personal and business reasons for about a year now, and I found this book to be incredibly useful. I see this book as the definitive guide to using Pinterest for business/organizations, and I've already been recommending it to friends and clients. I'm running an online course next year on using social media for business, and this book will be on my recommended reading list. It greatly exceeded my expectations, and I'll be purchasing a printed copy very soon, as I prefer to have my marketing and reference books in printed format.
I highly recommend this book to anyone who is building an online platform for their business or other organization, and who wants to add Pinterest to their list of profiles. Whether you're new to social media or an experienced user, you'll find this book to be very useful. Good luck, and happy pinning!
Disclaimer: I received a complimentary ebook copy of this book from Net Galley in exchange for an honest review.
This is an excellent book for all experience levels: whether you've been using Pinterest for months or you're just getting started, and whether you have extensive online marketing experience or you're new to the world of social media marketing. This book focuses on the use of Pinterest for all types of businesses and organizations, and it provides specific examples for how to use the site.
You'll learn how Pinterest can be of use to service-based businesses, product-based businesses, and nonprofits. If you're an eBay seller, an Amazon author, or an Etsy seller, you'll learn how to integrate Pinterest into your marketing efforts. You'll also learn how to use Pinterest for your school, your church, your local sports team, or your community or government organization. This book provides clear examples on how all types of businesses and organizations can use Pinterest.
Pinterest Power will also show you how to run contests on Pinterest, how to drive traffic to your Pinterest profile, and how to drive traffic from Pinterest to your own website. It also provides suggestions for an integrated marketing approach, and explains how to add Pinterest to your online marketing strategy. You'll learn the difference between camptaigns and tactics, and how you can run marketing campaigns using Pinterest.
I've been using Pinterest for both personal and business reasons for about a year now, and I found this book to be incredibly useful. I see this book as the definitive guide to using Pinterest for business/organizations, and I've already been recommending it to friends and clients. I'm running an online course next year on using social media for business, and this book will be on my recommended reading list. It greatly exceeded my expectations, and I'll be purchasing a printed copy very soon, as I prefer to have my marketing and reference books in printed format.
I highly recommend this book to anyone who is building an online platform for their business or other organization, and who wants to add Pinterest to their list of profiles. Whether you're new to social media or an experienced user, you'll find this book to be very useful. Good luck, and happy pinning!
Disclaimer: I received a complimentary ebook copy of this book from Net Galley in exchange for an honest review.
March 17, 2020
Good overall start-up business book, but I was looking for more detailed instructions on how to use Pinterest. I do like the tips and ideas of how to incorporate Pinterest into your social media posts, but with the hype and title, I was expecting a lot more.
May 7, 2025
Pinterest Power is a comprehensive guide to harnessing the incredible marketing potential of Pinterest, one of the fastest-growing social networks. Written by Jason Miles and Karen Lacey, this book is an essential resource for anyone looking to expand their business or brand using Pinterest's unique platform.
The book highlights how Pinterest is outpacing other social networks like Facebook, YouTube, and Twitter in driving traffic and boosting sales. With actionable advice, practical tips, and proven strategies, Pinterest Power teaches you how to effectively market your business, sell your product, and build your brand on this visually-driven platform.
By focusing on the power of Pinterest to increase visibility and drive conversions, the authors help you tap into more customers, generate more leads, and ultimately increase revenue. Whether you're just getting started or looking to refine your strategy, this book offers the tools and insights you need to succeed.
The book highlights how Pinterest is outpacing other social networks like Facebook, YouTube, and Twitter in driving traffic and boosting sales. With actionable advice, practical tips, and proven strategies, Pinterest Power teaches you how to effectively market your business, sell your product, and build your brand on this visually-driven platform.
By focusing on the power of Pinterest to increase visibility and drive conversions, the authors help you tap into more customers, generate more leads, and ultimately increase revenue. Whether you're just getting started or looking to refine your strategy, this book offers the tools and insights you need to succeed.
September 23, 2013
Did you know that a day has only 24 hours? It’s a lesson I’m trying to learn, and that’s why I love Pinterest Power by Jason Miles and Karen Lacey. Rather than wasting time learning by trial and error—and probably still missing things— I am learning the ins and outs of Pinterest from this book.
And now, instead of feeling vaguely lost among the pin boards, I’m having fun. I’m beginning to understand the joy of curating lovely boards and of organizing ideas visually.
Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World’s Hottest Social Network will help small businesses...
Read the rest of my review on my blog.
And now, instead of feeling vaguely lost among the pin boards, I’m having fun. I’m beginning to understand the joy of curating lovely boards and of organizing ideas visually.
Pinterest Power: Market Your Business, Sell Your Product, and Build Your Brand on the World’s Hottest Social Network will help small businesses...
Read the rest of my review on my blog.
September 30, 2013
As a Christian writer and blogger, I could tell that Pinterest could be harnessed as a great ministry tool. I just couldn't quite get it to work the way I wanted.
Pinterest Power has been a huge help! I now have a clear understanding of how to connect with my readers through the power of great graphics and pins. The book will probably be most useful to those bloggers and businesses with a product to sell or DIY tutorials, but I was able to glean a lot of great information from the book. There are even sections written for writers, churches, and non-profits.
Miles and Lacey encourage their readers to think creatively and then offer solid examples to explain their theories. Even though I first borrowed this book from the library, I will probably buy a copy to keep. It's that helpful!
Pinterest Power has been a huge help! I now have a clear understanding of how to connect with my readers through the power of great graphics and pins. The book will probably be most useful to those bloggers and businesses with a product to sell or DIY tutorials, but I was able to glean a lot of great information from the book. There are even sections written for writers, churches, and non-profits.
Miles and Lacey encourage their readers to think creatively and then offer solid examples to explain their theories. Even though I first borrowed this book from the library, I will probably buy a copy to keep. It's that helpful!
December 29, 2012
Pinterest Power is book to help you market your online or offline business.
As a regular Jane with an average brain, I did learn new things about Pinterest and how to connect to my business.
Although I feel the way it was written was hard for me to understand. I did try some of the techniques at the peak interest on Pinterest but no sales yet. It is has only been a week.
I found that The Idiots Guide to Pinterest Marketing was a much better way of learning new things to do with Pinterest.
As a regular Jane with an average brain, I did learn new things about Pinterest and how to connect to my business.
Although I feel the way it was written was hard for me to understand. I did try some of the techniques at the peak interest on Pinterest but no sales yet. It is has only been a week.
I found that The Idiots Guide to Pinterest Marketing was a much better way of learning new things to do with Pinterest.
November 29, 2013
I wanted to learn how to effectively use Pinterest to market my Etsy store, and to drive traffic to my review blog. This book was very helpful in learning the ins and outs of Pinterest, how to effectively set up pinboards and how to get things seen.
I've already noticed an increase in traffic to my Etsy store due to Pinterest, and I've even had a sale directly due to a repin - so I'm calling this a success.
Definitely a useful read.
I've already noticed an increase in traffic to my Etsy store due to Pinterest, and I've even had a sale directly due to a repin - so I'm calling this a success.
Definitely a useful read.
February 15, 2013
As an ardent Pinterest fan, I was excited to learn about its further uses beyond an online collection (storage/ e-hoarding ;) of ideas and inspiration.
Best for pinners who understand basics of Pinterest. Likely to read again to to take time to apply suitable principles. Was fascinating to discover myriad of ways Pinterest's potential can be tapped
Best for pinners who understand basics of Pinterest. Likely to read again to to take time to apply suitable principles. Was fascinating to discover myriad of ways Pinterest's potential can be tapped
October 2, 2016
Well thought out book
The book is a bit dated as the latest reference is from 2012. But regardless it is packed with tons of useful information and tips. The book flows very well and is well written. It is easy to follow but could use some more details and examples. Overall an update on the current information would really make a difference.
The book is a bit dated as the latest reference is from 2012. But regardless it is packed with tons of useful information and tips. The book flows very well and is well written. It is easy to follow but could use some more details and examples. Overall an update on the current information would really make a difference.
June 1, 2013
This book is a valuable and insightful tool. The case studies and overall style of the book are great. It is easy to use and understand. I learned a lot from this and it left me feeling energized and enthusiastic about the many ways that Pinterest can enrich and compliment almost any endeavor.
September 23, 2014
If you're thinking about using Pinterest to market your business (big or small), this book will guide you step-by-step on what you need to do to be successful. A lot of good advice. Have a notebook and pen handy when reading.
September 20, 2015
Super basic book that is already quite outdated. I can't ding the book for being outdated.
If you know nothing about Pinterest, this book will certainly get you started. If you already know the basics, I'd skip this and listen to the Oh So Pinteresting podcast instead.
If you know nothing about Pinterest, this book will certainly get you started. If you already know the basics, I'd skip this and listen to the Oh So Pinteresting podcast instead.
Want to read
November 14, 2012I just learned today (11/14) that I won this through a BurdaStyle Comment to Win last week! Can't wait to read it!!
April 9, 2013
A great resource on marketing on pinterest!
July 21, 2016
I was given an ARC in exchange for my honest opinion. This book cover is on my Pinterest board and my blog, Michelle Dragalin’s Journey.
March 30, 2013
A should-read book on social media for the knowledge worker, manager, executive, or entrepreneur.
April 15, 2013
great book and easy to follow. very helpful
April 23, 2013
Jason Miles and Karen Lacey wrote a great book on how small businesses and non-profits can use Pinterest. I'll refer it to all of my clients.
July 29, 2017
Loved this book. Simple. Easy read. pack full of information.
August 31, 2013
A lot of interesting ideas but the authors try to make it sound as though Pinterest is the be-all and end-all of social media marketing.
September 8, 2014
Good informative guide towards the website So give it a read and just maybe you'll be a new pinner.
July 29, 2016
Basic, not bad, but seriously in need of an update.
April 22, 2013
Excellent. A well written book on the how to use Pinterest in marketing your business.
September 25, 2013
Easy read with some good ideas and tips.
December 20, 2013
Great informative simple guideline.....
November 19, 2015
to read my review, please visit http://the-agency-review.com/pinteres...
Displaying 1 - 26 of 26 reviews