Create an Army of Advocates for You and Your Business Word-of-mouth, person-to-person connections matter more to your success than all the hard-sell strategies in the world. This ingenious self-marketing guide by America's #1 “Referral Guru” reveals surefire secrets that will help you to identify, and successfully meet, hundreds of high-quality referrals. Without spending a dime, you can shorten your sales cycle, increase your profits, and expand your network of friends and contacts--by giving them something to talk about. You will discover
This book was recommended to me by my brother-in-law, a Certified Financial Planner with Ameriprise. He basically runs his own business and has found Bill Cates's philosophies have proven quite valuable in his 10 years of business. I'm excited about the idea that cold-calling is not an effective use of time! :)
I just finished this book and would highly recommend it to any business owner, or anyone needing to know how to market themselves or their product. You have to pick-and-choose which approaches are best for your situation, but I found some very helpful suggestions on finding referral clients, networking and knowing how to put yourself out there.
Bill Cates created this book which is an additional resource to Get More Referrals Now! Both books are essential to helping you achieve the full potential of all of your clients. There hasn't really been any system put down into a book before this. Instead of stating that you must ask for referrals these books SHOW you how to put methods into place to get referrals! Easy, fun, and game changing!
This is a great quick read. Because I am new to network marketing I am reading everything that I can find. Repetition is welcomed. Some things I needed to see and read again. I have stumbled but want to stand and be successful. I know I have to market better.
This quick read gave some great tips. It truly helps me to embrace that “a closed mouth doesn’t get fed.” Some things discussed are: Tactics and strategies to employ to get more referrals (i.e. social prospecting), and planting referral seeds now and reaping later (not forgetting the importance of positioning and timing). I will be purchasing this book through Amazon.
Contains easy to implement tactics and gives good mindset shifts in order to change your outlook on networking. It helps you to think outside of the traditional “referral asking” box that a lot of us salespeople have been familiar with in the past.