The Practical Guide to Corporate Social Responsibility: Do the Right Thing

by Stephen Asbury, Richard Ball

Corporate social responsibility has gained substantial traction in recent decades but many still struggle with conveying the importance of integrating ethics and environmental and social values within the demands of a business world understandably concerned with making profit. First published in 2009 as ‘Do the Right Thing’, The Practical Guide to Corporate Social Responsibility guides you through the basics, teaching how to recognise CSR benefits and put principles into practice in a business-focussed way.

This new edition helps readers get to grips with improving their organisation's environmental management, sustainability, health and safety and trading ethics with straightforward guidance and tips. A new ‘Do The Right Thing’ Model assists organisations with identifying risks and frames corporate social responsibility in a business context accessible to all. Features



An updated Do the Right Thing Model aligned to the new ISO high level structure for management system standards

20 global case studies to demonstrate how the model can impact performance

A corporate social responsibility policy template for your organisation’s use

Helpful 'Test your thinking' exercises to check your understanding and stretch your working knowledge

100 practical actions for you to start implementing today This is an essential introduction to the complex areas of corporate social responsibility that affect health and safety practitioners, environmental managers, human resources personnel and those working with quality and business assurance. It will also be critical reading for those looking to understand how CSR fits into the new high level structure of ISO 9001, ISO 14001 and ISO 45001.

Kindle Edition

First published February 18, 2016

About the author

Stephen Asbury (1965-) was born in Burton upon Trent, UK. He holds an MBA with Distinction, is a Six Sigma Green Belt, and is a Fellow of IOSH, IIRSM and IEMA. His first qualification was at law and he worked in a variety of risk management roles in international companies for twelve years prior to a 20+ year career in consultancy. In 2016, he returned to university in London to complete his doctorate. Stephen is a 4-times award winner, including RoSPA Safety Professional of the Year in 1995, IOSH President's Distinguished Service Award in 2010, and PetroSkills Top of Class award in 2014.

Consulting:
Stephen was headhunted by Royal and Sun Alliance Insurance in 1995 to become its Head of Liability Consulting. Two years later, he was appointed a Director of the world's largest insurance broker, Aon. In 1999, Stephen founded HSE consulting group CRS and became its Managing Director in 2001. He sold that company to a large insurance group in 2014. His new company, founded 2017, is AllSafe Group Limited.

Experience:
Stephen has 35 years safety and risk management experience from assignments in over 60 countries on six continents. Today, he is retained by blue chip organisations based in the UK, the US, and the Middle East.

Service:
Stephen was elected to the Council of professional body IOSH in 1998 and served for fourteen years, including nine years as Chair of its Professional Committee. He was presented with the IOSH President's Distinguished Service Award in 2010.

Other public work:
In addition to six books, Stephen is the author of ~40 technical papers, journal articles and conference papers on safety and risk management. He speaks regularly at conferences and events around the world, as well as on cruise ships.

Interests:
F1 motorsport, scuba diving, NBA, human space flight.