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Public Speaking in a Multicultural Society: The Essentials

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This text focuses on ways to be an effective public speaker in an increasingly multicultural society. Samovar (San Diego State U.) and McDaniel (international communication, Aichi Shukutoku U., Japan) offer an approach that is practical, brief, and a blend of multicultural and domestic diversity and traditional public speaking examples. Beginning with the communication process, they explain such topics as speech purpose and audience analysis, material organization and visual aids, delivery, structure, persuasion, and language usage, with sections and examples that address multicultural issues. Annotation ©2007 Book News, Inc., Portland, OR (booknews.com)

200 pages, Paperback

First published September 29, 2006

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About the author

Larry A. Samovar

31 books5 followers
Larry A. Samovar is a Professor Emeritus of Communication at San Diego State University.

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August 9, 2014
It was a textbook for my Public Communication class at GWU
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