Pentagram: Living by Design

by Adrian Shaughnessy

Five years in the making, Living by Design  is an in-depth survey of the group from its beginnings in 1970s London to its current status as one of the powerhouses of international design. Five years in the making,   Living by Design  (two volumes) is the definitive statement on fifty years of Pentagram, and an in-depth survey of the group from its beginnings in 1970s London to its current status as one of the powerhouses of international design. Book one,  The Biography , offers a comprehensive analysis of the group, its partners, its achievements, its multidisciplinary approach and its unique business model. This is accompanied by a plethora of images (some never published), a visual essay of Pentagram’s work across four main sectors, a selection of partners' writings, a Pentagram family tree, and much more. Book two,  The Directory , has profiles of fifty partners, past and present, accompanied by extensive coverage of their work. It’s a stellar roll from the five famous founders to some of the most celebrated names in contemporary design. It also includes a list of everyone who worked in the firm’s various offices. Both books are designed by Tony Brook and the Spin design team. 3500 color illustrations

1392 pages, Hardcover

Published November 21, 2023