In this investigation of the possibility of craft in the digital realm, Malcolm McCullough observes that the emergence of computation as a medium, rather than just a set of tools, suggests a growing correspondence between digital work and traditional craft. McCullough builds a case for upholding humane traits and values during the formative stages of new practices in digital media. He covers the nature of hand-eye coordination, the working context of the image culture, aspects of tool usage and medium appreciation, uses and limitations of symbolic methods, issues in human-computer interaction, geometric constructions and abstract methods in design, the necessity of improvisation, and the personal worth of work.
The best tools feel like extensions of the hand--or of the mind. When a craftsman shapes material with a tool, the tool is not the locus of his attention, the work is--or should be. A tool that we have to pay attention to--or that we have to shift attention away from work to operate, is a poor tool. McCullough attacks this question of how digital tools can be an extension, and not an interruption, of our work. With digital mediums we are manipulating bits, not atoms. How may tacit and kinesthetic knowledge find a useful place in digital creation and control? Tools too often "get in the way," rather than multiplying effort. There is much here to apply to the tools we create as well as the tools we use. This book is a very thoughtful treatment of the road to technological craftsmanship.
An incredible book about our relationship to digital media and how we as creators can transition from digital literacy into digital mastery. This book is important to me for many reasons: 1. It solidified my notions about understanding digital media as a material and 2. how can we think about craftsmanship in a post digital era.