The traditional model for what constitutes a good leader is changing, and CEOs and HR professionals now say the ability to understand, motivate and inspire others is the characteristic that is most important when recruiting senior leaders.
Based on interviews with over 60 extraordinary leaders from a wide range business and government sectors, The Language of Leaders provides a unique insight into how they have responded to the demands of a transparent world, reports on what they have learned, and creates a lexicon for successful communication. Their message is resoundingly clear – communication is now a crucial skill of leadership. Topics include: why trust is essential to leadership; how to engage and motivate people; what characteristics to look for when hiring leaders; what steps are needed to take in order to become a more effective communicator.
This second edition includes new interviews with a dozen industry leaders ranging from a financial services ombudsman to education and health care professionals, many of them hard hit by the recession.
I expected this book to be practical advice for those in positions of leadership, but unless they intend to take a degree in public relations they might find it too dense to get through quickly. Yet for a public relations student the content is excellent: communications based on transparency, authenticity and relationship-building, and there is an abundance of applied examples that could be useful in their study. www.GoodReadingGuide.com
A wise Executive once told me, 'as organizations change so too their leadership requirements' and that maxim has stayed with me since the time it was uttered. There are some fundamentals of leadership which, however, do not change in the fundamental sense of the term but rather become more accentuated by the sharper need for them. Such an element is communication.
And communication is Kevin D. Murray's bread-and-butter in The Language of Leaders . Yes, the man focuses almost myopically on public relations and that too within the UK sphere of industry leadership as well as public services executives. But this is only a slight fault when compared with the wisdom offered by all these leaders regarding only one thing: communication. The ability to communicate is supposedly one of the fundamental traits which allowed human evolution to reach the stage it did. Even today, the global village is predominantly built and based on communication.
So how do executive leaders, with thousands working under them globally, communicate? That is where Murray comes in with some savvy and tongue-in-cheek advice. His communication is easy to understand and is divided into practical solutions (though not one size fits all and we would be idiotic to expect that). My final opinion? Keep this one close. You will need it the most.
I very much appreciated this book for its subject, for the information it offers, as well as for the synhtesis Kevin Murray makes after every chapter and at the end of the work.
I consider that the book should be read by the political leaders of my home country, Romania.