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Bom Trabalho! - O Poder do Relacionamento Positivo

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Bom Trabalho! conta a história de Wes Kingsley, um gestor e pai de família que está a passar por um período difícil. Discute muito com a mulher, as suas filhas acham-no muito exigente e, no escritório, a produtividade dos seus colaboradores não pára de diminuir. Ao visitar o oceanário SeaWorld, Wes recebe uma ajuda inesperada. Shamu, uma orca, Dave, um treinador de cetáceos, e Anne Marie, uma consultora de gestão, são os três «professores» que lhe ensinam uma valiosa lição: confiar nas pessoas e nas suas capacidades de ter um excelente desempenho é um risco que vale a pena correr. Ao longo deste livro, Wes faz um percurso emocional e profissional, ultrapassando dificuldades de relacionamento que serão certamente familiares ao leitor. As regras simples e eficazes apresentadas em Bom Trabalho! aplicam-se tanto à vida profissional como à familiar. Experimente elogiar as pessoas em vez de as criticar, confiar nelas e respeitá-las em vez de as julgar, e verá como desaparecem todos aqueles problemas gerados por ressentimentos, mal-entendidos e dificuldades de comunicação.

128 pages, Paperback

First published January 1, 2000

204 people are currently reading
2527 people want to read

About the author

Kenneth H. Blanchard

314 books1,845 followers
Ken Blanchard, one of the most influential leadership experts in the world, is the coauthor of the iconic bestseller, The One Minute Manager, and 60 other books whose combined sales total more than 21 million copies. His groundbreaking works have been translated into more than 27 languages and in 2005 he was inducted into Amazon’s Hall of Fame as one of the top 25 bestselling authors of all time.

Ken is also the cofounder and chief spiritual officer of The Ken Blanchard Companies®, an international management training and consulting firm that he and his wife, Margie Blanchard, began in 1979 in San Diego, California.

When he’s not writing or speaking, Ken also spends time teaching students in the Master of Science in Executive Leadership Program at the University of San Diego. Ken can be found at www.kenblanchard.com.

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5 stars
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Displaying 1 - 30 of 284 reviews
Profile Image for Alisha.
42 reviews4 followers
April 6, 2010
Good principles, hokey story.
Profile Image for Omid Milanifard.
391 reviews44 followers
June 13, 2018
ایده اصلی مدیریت بر مبنای تشویق است. با اینکه اشاره ای به نظریه شرطی سازی اسکینر نشده به نظر من به نوعی ارتقا همون نظریه است و باز هم مشابهت انسان و حیوان فرض شده، اینبار به صورت مشخص با نهنگها. علاوه بر محیط کار در محیطهای اجتماعی و شخصی هم ایده های مطرح شده قابل آزمون هستند.
Profile Image for Gina Harper.
47 reviews6 followers
April 30, 2011
I picked up this book because all the managers at work had to read it. It looked like an easy read and, hey, I like killer whales :)

The book started off like most "power of positive persuasion" books, but as I read on, this one became a little different for me. While it definitely had good ideas for the workplace, half the work was about using positive methods to better your marriage and relationship with your children. I really enjoyed the book.....now if only I can get my husband to read it!
Profile Image for Ehsan.
30 reviews
July 29, 2019
یه کتاب موثر در مورد دید مثبت که بیشتر به صورت مدیریتی بیان شده...از روش آموزش نهنگ ها برای برقراری با آدم های مختلف استفاده کرده
3 reviews
April 4, 2016
To start off, SeaWorld has always inspired me. They have taught me to conserve, to care, and to love animals, but I never thought it could teach me how to improve my relationships. This book was recommended to me by “AskSeaWorld.com” and when I saw how accomplished Ken Blanchard is, I was heartilly excited for this book. It was absolutely fantastic. This book was not only informative, but fun to read. The book well describes the SeaWorld training process while also showing how we can turn our negative interactions into positive reinforcement and redirection. Ken shows the amazing resemblance between human and killer whale relationships, and the more one emulates how the trainers behave, the better and stronger relationships one has. Overall, Ken Blanchard’s Whale Done: The Power of Positive Relationships is a phenomenal read earning all 5 stars.
The book Whale Done was far from cliché and gave a new approach toward managing one’s relationships. “We accentuate the positive, not the negative. We pay a lot of attention when the animal does what we ask him to do and performs the task correctly…[And if the animal does not perform correctly] We ignore what he did wrong and immediately redirect his behavior elsewhere”(10). If we pay attention to the correct behavior and redirect the bad one people and animals will start to perform the way we would like them to. Instead of giving the usual advice on how to deal with the status quo or show you how to manage your own frustrations the author shows you a new and unique approach to foster a good relationship. It really made me rethink on how I react and deal with people and realize how I had been going about it was dead wrong. He uncovers a widely used technique on animals and relates it to humans in an easy to understand way. He shows how both humans and killer whales can be similar with simple comparisons such as when Dave says, “With a killer whale that behavior might be jumping into the air, giving a trainer a ride around the pool, splashing the audience with his tail or taking a bow. With people at work, it might be talking effectively with customers, achieving a sales quota, or getting a report on time. With kids, it might be cleaning their room or doing homework” (27). This comparison and new approach towards dealing with humans shows a new perspective on how people react and how we can strengthen and repair our relationships just by changing what we pay attention to. Humans and Killer Whales may look different, but we act and react profoundly the same. Ken puts changing your relationship in a new way and shows how little changes to how you react can keep you from ever having an altercation.
I feel the author gave a lot of credit to the reader and one’s struggles and put that into consideration when writing the book. “‘If one of my people screws up,’ Wes interrupted,His voice educated, ‘ I can't afford to just look the other way. If one of my kids doesn't do her homework, or pics on her sister, my wife and I are certainly not going to ignore it” (10-11). The author does not give utopian-style responses to his methods and I like that. He shows the characters blunt responses and then shows how his method accommodates for many problems and doubts. Dave answers these doubts when he explains, “‘An important concept to remember is that the more attention you pay to a behavior, the more it will be repeated’”(11). He tries to show that when we jump all over people for doing things wrong we set up the problem to be repeated. This was an eye-opener for me. I do this too often. But I was still confused. Dave continued,“‘It's all about energy management. It begins with controlling our own attention a simple but very powerful rule to remember is, if you don't want to encourage poor behavior, don't spend a lot of time on it. Instead we reach channel the energy’”(14). This has helped me create better relationships with my siblings and friends and made me rethink how I approach others when they make an unfavorable choice. If I want to have a better response from someone I’m working with I have to encourage them when they do things right and give them tasks that correlate with their strengths. The author gave a real-world response that will work for everyone, not just the few people in the novel.
The additional characters were well developed and added to the overall message of the novel. “In the afternoon he put it [the Whale Done approach] to use with Meredith Smalley, the leader of one of his accounting teams. Wes and Meredith had been avoiding each other for nearly a year, ever since she thought that Wes had implied in a meeting that her group was responsible for a missed deadline. Their strained relationship had worsened when Wes, who played on the softball team that Meredith captained at the company picnic, had hit into a double play to lose an important game. Neither incident had sat well with Meredith who was a sports enthusiast and very competitive...Wes stopped her. ‘Excuse me, Meredith. I need a moment of your time.’ Glancing at her watch, Meredith murmured, ‘A moment is about what I've got.’ Wes deliberately didn't hurry. His voice was relaxed and friendly as he said, ‘I'm very impressed by the way you have been dealing with our suppliers.’... Meredith’s face broke into a smile she couldn't hide it was plainly not used to receiving compliments, but there is no denying Wes’s facts or his sincerity” (69-70). By well developing Meredith’s character with a detailed backstory I could more clearly see the effectiveness of the Whale Done approach. This helped me trust this method and showed me how it can work with adversaries and not just close friends. I could see how there was clear tension between Wes and Meredith and how that tension was dramatically eased when Wes positively reinforced Meredith’s accomplishments with their suppliers. This also showed me how the Whale Done approach can work with acquaintances and not just well-known friends and family. The author’s method was more solid and trustworthy with well developed and described characters to clearly demonstrate the Whale Done process.
If you are interested in the animal training process, or are just having some relationship troubles, this book is for you! Both the animal-lover and not can see the effectiveness of this process and see the author's points from many different viewpoints. For someone who loves Killer Whales and everything animal training this book both educated and entertained me. Wes thinks at the beginning of the book, “You’d think that after doing a whole show that whale would hoard its free time. But what does it want to do? Play with the trainer.” The author must have been paying close attention to the responses of the whales to ensure this process’s effectiveness. The fact that I do not like to read that much and yet quickly finished this book proves the author’s effectiveness. This book is totally worth a try!
Profile Image for Lindsay Dasin.
20 reviews
January 30, 2025
Let me save you the read: if you celebrate people’s progress rather than only acknowledging their failures, they’ll be happier and want to work harder. This applies to children, partners and colleagues.

The message of the book is not the reason for the 1 star review. I’m on board with instilling a culture of recognition at work and at home. My issue is that (1) the premise of the book is based on the training of killer whales which has not stood the test of time from when this was published in 2002 and (2) the book is 75% fluff, 25% applicable content.
Profile Image for Peivand.
107 reviews19 followers
June 19, 2024
شیوه مدیریتی که توضیح میده اغلب (نه همیشه) جواب میده
خوبیش اینه که امتحانش بی ضرره و تمرکز روی نقاط مثبت افراد کار حال خوب کنی هم هست
درکل کتابهاییکه دستورالعمل زندگی میدن مثل یه دایره المعارف نیستن که بشه همه جا به کارشون برد ، باید از جمع نکات ریز تک تکشون یه خط فکری ساخت که کمک کنه مثل ابلهان رفتار نکنیم !
Profile Image for Kristin.
561 reviews
August 11, 2011
I read this for the Women's SIG Online Book Club (the American Association of Colleges of Pharmacy). They like to select short books, since the members are busy. I was skeptical from the start because I have a bias against fictional short stories where the author uses the characters to introduce "principles" that they've discovered to be true in their personal experience. I prefer a more evidence based approach.

There's nothing wrong with the advice given, really. Accentuate the positive. Praise progress toward goals. Don't hover watching for errors and then harp on them. Most of what the author advocates reads as common sense, although it may not be common practice.

My issue is more with the storytelling. I think stories have incredible potential to teach. However, I prefer for them to be authentic, not fabricated. In this case, I found the characters to be under-developed. We know relatively little about Wes, his co-workers and his family. I won't remember any of them a week from now. Stories with strong characters are more memorable.

In addition, the situations were thin on details. Joy doesn't like it when Wes comes home late. A few of Wes' colleagues go behind his back to his boss. Wes and his boss are at odds about how to recognize performance. That's about the level of detail we're given.

Finally, the situations are difficult to believe. Almost everything goes right for Wes. His problems almost seem to disappear. Thank goodness to this technique, of course!

Again, this book just isn't my style. But, others may enjoy this kind of approach. The book certainly is easy to read and reinforces some important points.
4 reviews8 followers
May 7, 2012
What a great book on the power of positive relationship. It's just short and concise. We can apply the philosophy and take it into practice with not only in the workplace but in our daily life, our beloved family.
Profile Image for America Ramirez Mauricio .
4 reviews1 follower
December 7, 2025
This book has been a turning point in my life. I firmly believe that competing against ourselves and focusing on the positive produces better results than trying to be better than others. This book is a bit fantastical in many ways, but I loved the feelings it made me feel. It brought to mind the well-worn phrase, “There will always be people bigger and smaller than you.” I highly recommend it. The “well done” method can be applied to all areas of life.
Profile Image for Clarence.
30 reviews
September 22, 2023
It is a good book, short read
I feel i should go through it slowly. Its principles are actionable and have already started to impliment them with my colleagues at work. “Focus onthe positives” a principle i have adopted and have shared it. I apologized to my colleagues for overlooking the good they have been doing, i have put myself onthe spot that i should focus on growth of the whole team
Profile Image for Nguyen Huu Anh Vu.
142 reviews10 followers
July 23, 2017
It tells a story of a manager, who manages to get his life balance back by applying Encouragement, Positive feedback in his daily conversation.
The book promotes positive atmosphere, with happy ending. It provides a few examples on how to apply the technique. I would love to see the author expand on how the manager works with 2 uncooperative employees.

Overall, it's an easy read.
Profile Image for Seve Cedeno.
7 reviews
December 14, 2020
I enjoyed this book. Light, but evidenced-based advice on how to focus on and accentuate the positives in others. Applicable in professional and personal relationships.
Profile Image for Daniel.
27 reviews
July 2, 2024
tl;dr: this book is the first self-help book where I've actually made use of the learnings myself and it is kinda nice and also a bit happy-clappy but I'll probs get better at finding more genuine ways to express a Whale Done. B+ for message of book C- for the actual writing

Build trust
Accentuate the positive
When mistakes occur, redirect the energy
^ all about treating people nicely and not focusing attention on bad behaviour as this increases likelihood of it occurring again and is bad energy

Alright so far but after 1 chapter I'm distracted and want to watch blackfish for the first time
Which I did and that was a good doco to get me scared of whales (theyre so big!!) and the hubris of humans

Chapter two was scored by “8 Hours of Whale Sounds Deep Underwater for Sleep and Relaxation” which really enhanced the reading experience.

I laugh at the fact that the book’s messages are announced through the character of Anne Marie Butler, who like the main character learnt about positive reinforcement by attending a SeaWorld whale show, but unlike the main character is “an attractive, middle-aged, blond [sic] woman.”

This section taught me the ABC’s of Performance Management:
A = Activator, whatever gets the performance going
B = Behaviour, the performance that occurs
C = Consequence, your response to the behaviour

These Consequences are:
1. No response
2. Negative response
3. Positive response (no need to wait for exactly right behaviour before praising)
4. Redirection
where the first two are most common but also least effective

To redirect:
1. Describe the error or problem as soon as possible, clearly and without blame
2. Show its negative impact
3. If appropriate, take the blame for not making the task clear
4. Go over the task in detail and make sure it is clearly understood
5. Express your continuing trust and confidence in the person

Following on from point 3 of Consequences, praise progress, as it’s a moving target. Set them up for success and build to higher goals.

The analogies of the GOTcha response, or the leave-alone-zap strategy, being like seagulls who swoop in when someone does something wrong and make a lot of noise and poop on you, is on point.

The WHALE Done response:
1. Praise people immediately
2. Be specific about what they did right or almost right
3. Share your positive feelings about what they did
4. Encourage them to keep up the good work

Need to get into the habit, at work and in my home life, to give positive reinforcement and say something nice when things are going well

Negative responses are to be used as a last resort when people are having an attitude problem and know the right behaviour but are choosing not to do it. Express disappointment but acknowledge that you know the person can improve their behaviour

The only people who don’t need motivation from others are entrepreneurs – owners of their own business or individual contributors working for themselves; they are self-motivated and their personal goals align with business goals
Everyone else is asked to do things the organisation needs them to do but they might not want to do so its important these things are aligned with what motivates the person

You don’t want people to become dependent on your noticing and commenting. Good management is influencing people to do the right thing when you’re not around, making them enjoy doing the right thing
^ you want people to start catching themselves doing the right thing
Example:
“After giving lots of WHALE DONEs, you start to make comments like ‘I’ll bet it felt good when you finished that project before the deadline’ or ‘You must be proud of what you did on that report.’ Or, when you know that they must be feeling good about their performance you can say, ‘Tell me how that feels,’ or, ‘What’s it like, to have done such a good job?’ Then really listen to them and reinforce their pride and feeling of accomplishment.”
^ WHALE DONEs are a lead-up to the ultimate goal of people catching themselves doing things right

“be positive with people and you will get positive results.”
Organisations that implement this find it positively affects their bottom line – since other companies can’t steal the relationship managers have with their workers, and workers and their customers (whereas IP is stolen)

what motivates different people is different. “A WHALE DONE Response is a good start, but after a while it may ring hollow. Knowing the particular things that motivate and compel each person helps you add power to their motivation.”
^ don’t assume you know what motivates someone – ask them
Short-term motivation: daily
Long-term motivation: longer performance period eg quarterly, yearly
They might want more responsibility, more pay etc
WHALE DONE only works when you’re sincere and honest otherwise it can come across as disingenuous or manipulative

“this whole trip is so lame” says the 14-year old daughter in the book – I’m a bit slow, I know, but I just made the connection that I dislike these books so much because the tell-not show style makes it feel like I’m reading high school creative writing

Status update: the whale trainer that was the main character’s coach has become a relationship counsellor for him and his wife. Geez this book is something else …
Yikes idk how I feel about the wife being in the wrong for being mad that her husband comes home late from work and does 1% of the child rearing – apparently she’s doing poorly because she is GOTcha’ing main character as soon as he gets home because he’s late …

redirect people when theyre doing something wrong and them hit them with a WHALE DONE when they do right on the redirection

it is nice however that this book is highlighting on the home life positive improvements that can come out of it. This isn’t fun to read but I am realising the benefit in self-help books
“if you catch yourself doing things right, everything in your life will improve – especially your relationships. That’s because it’s fun to be around someone who likes [them]self”

“If you don’t hire people on a performance review curve, why grade them on one?”
^ this traditional performance review style promotes internal competition which is not conducive to teamwork and cooperation

Questions for Adam:

- Do you think Nestle performance reviews on a curve and thus is not effective in the eyes of WHALE DONE philosophy?
- Make the comment that our recognition portion of Snacks DOR has been empty since I’ve come to WAH
Profile Image for Viet Hung.
Author 20 books94 followers
April 9, 2012
Positive relationship is the key to open and turn all of the difficult situations. Why? In a nutshell, it is human being and only human being to build and develop or destroy this world. This short book inspires and reminds this through the experience with how to train a whale, the "monster" of the sea. The principle is exactly the same to build positive relationship with all people around you, including your co-workers, your friends, your parents, your kids, your relatives. Once you can do that it'll definitely advance your life to the next level.
Profile Image for Melissa Sonntag.
1 review4 followers
May 15, 2013
I really enjoyed this book! It has inspired me and helped me realize how much power I have to affect those around me. I am currently reading the Parenting version and I am beginning to implement these things with my family. I think one of the biggest things I am learning is the importance of setting up success! People may never meet our expectations if they are not clear on what those expectations are. Finding positive things to praise is not always easy, but makes all of us much happier and more motivated to do well. I would highly recommend Whale Done!
Profile Image for Kelsey.
655 reviews
January 29, 2009
My boss wants me to give a little blurb on this book for our next staff meeting. It's a super quick read on how to improve relationships at work, in marriage and with children.

I honestly liked reading it. I thought I'd worn out from reading marketing/business strategy books, but this one renewed my desire to keep focusing on rewarding progress rather than using and practicing negative attention; this of course comes easier to most of us.
Profile Image for Becca.
34 reviews9 followers
April 26, 2009
I picked this book up because I had previously read "Raving Fans" and found it cheesy, but valuable. I feel similarly about this book. It's short and an easy read. It's cheesy. And it has some really good basic concepts and tools that can be put into use to make a difference in your communication and effectiveness.
Profile Image for Homeira Mohammadi.
33 reviews4 followers
July 15, 2019
میخواست یک مورد رو بیان کنه که چه در محیط کار ، چه خانواده در تعامل با افراد بجای دیدن نکات منفی نکات مثبت رو بیشتر دید و بهشون اهمیت داد. چون این نکات منفی بیشتر به چشم میان تا موارد مثبت. پس بهتره به مثبتها بیشتراهمیت داد تا در ایجاد روابط کاری و خانوادگی با مشکلات کمتری مواجه بشیم و این روابط رو ببهبود ببخشیم.
Profile Image for Hòa Phạm.
109 reviews34 followers
December 9, 2017
Chỉ 1 lời khích lệ, một lời khen hay 1 lời động viên quan tâm của bạn đến với những người khác hay cấp dưới, nhân viên của bạn cũng đủ làm hàn gắn và gia tăng mối quan hệ thân thiết giữa bạn và họ.
Hãy khích lệ và khen ngợi nhiều hơn.
Profile Image for John Miller.
9 reviews7 followers
August 9, 2012
This book totally changed my perspective of relationships. AWESOME book!!
Profile Image for Moein Esmaeeli.
27 reviews6 followers
July 13, 2016
نگاه مثبت خیلی جاها شنیده بودم، اما نکته جالب این کتاب تاکید بر نگاه مثبت و صداقت بود.
Profile Image for Whitney Redfern.
151 reviews11 followers
November 16, 2016
Great principles, a little repetitive, and the storyline was a somewhat cheesy. But definitely worth the read!
Profile Image for Andrea.
77 reviews
October 7, 2023
Didn’t finish. I can’t. I feel like it will be one of those books that could have been a blog post.
Profile Image for Amanda Hines.
54 reviews2 followers
November 19, 2023
This book is a quick read about highlighting the positives in the workplaces rather than dwelling on the mistakes and negatives that so often inhabit work environments.
Profile Image for Casie O'Daniel.
17 reviews
October 5, 2024
Really made me think of how to apply this with my team to be successful without leading with an iron fist.
249 reviews4 followers
February 5, 2022
Interesting principles but the stories are a bit meh and too much of fairytale-happyending-everything-is-perfect-story. I am not convinced the theory works so perfectly for everything. The main principles are to look for positive behaviour and acknowledge/ appreciate it, and redirect the energy/ attention to something else, so you can catch them doing something right. The main insights for me from the book are:

Getting angry at bad behaviour is not the way to build trusting environment. The more you pay attention at bad behaviour the more it will be repeated. People learned from whales to give lots of attention at what the whales do right and they do it more. Don’t ignore undesirable behaviour but redirect it. It is about energy management. Begins with controlling our attention - if you don’t want to encourage poor behaviour, don’t spend a lot of time on it. Instead rechannel the energy. You can give another chance to the animal to do it right. Or you can direct their attention to something they like to do and see if they do something right and reward it.
The ABC of performance management: Activator (whatever gets performance going, something that stimulates the behaviour or performance that you want, eg goals but those need to be aligned - people need to know what is expected by them or what good performance looks like), Behaviour (the performance that occurs - you have to observe the behaviour after the activation so you can get to C), Consequence (your response to the performance). 4 responses one can make as a consequence: no response, negative response, redirection (redirect the energy/ attention to something else, so you can catch them doing something right, or back to what they are supposed to do), positive response. The intention of redirection is to set up a positive response but don’t wait for exactly right behaviour, otherwise you might wait forever. Praise progress is a moving target. Constantly notice and acknowledge progress (doing something better - not perfect) and praise/ reward it.
You want people to start catching themselves doing things right and act accordingly. After giving lots of whale dones, you start making comments like “I bet it felt good when you finished that project before the deadline” or “you must be proud of what you did on that report” or when you know they feel good about their performance ask them “tell me how does it feel” or “what it is like to have done such a good job” and reinforce their pride and feeling of accomplishment. You should ask people what would motivate them in short and long run (monthly, quarterly, yearly) (eg responsibility, raise, etc.) instead of assuming it.
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