Selling Microsoft: Sales Secrets from Inside the World's Most Successful Company

by Doug Dayton

Describes the sales tactics and strategies that helped put Microsoft on top of the personal computer software market

Genres: Business

Hardcover

First published January 1, 1997

Reviews

[Oleg · Rating 3 out of 5]

Good basic book on consultative selling, but is really an old read for somebody who has been in sales for a while.

[Lori Grant · Rating 5 out of 5]

A must-read book on sales and selling techniques for knowledge workers, managers, executives, and entrepreneurs.

[Dwight Walker · Rating 4 out of 5]

Guide into sales processes and strategies Microsoft uses to make business. Also helpful for growing IT consultancy's business through intelligent selling process.