Does the word "networking" make you cringe? Maybe that is why many shy away from the very skill that can help them personally and professionally. In Nonstop Networking author and personal marketing consultant, Andrea Nierenberg, reveals unique and easy-to-use strategies for linking-up with people in order to achieve mutual personal and professional goals. Based on five simple steps, Andrea’s system is different from other networking techniques in that it focuses on comfortable and familiar techniques for building relationships and not on handing out business cards and asking for referrals. Readers will discover positive ways to network anywhere, any time and the secret of how to build relationships that will improve their life, luck, and career. Learn twelve techniques to use when approaching a room full of strangers, master eight sure-fire communications skills, discover the types of people you need in your network (and that may already be a part of your circle of contacts.) Are you shy or introverted? Learn networking techniques that capitalize on your natural abilities. Are you anxious about keeping track of all your contacts? Andrea presents an elegantly simple system for organizing and staying in touch with everyone in your network. Easy to read with many examples of personal success stories throughout, Nonstop Networking is a must have for recent graduates, job seekers, career changers, consultants, entrepreneurs, or anyone with a personal or professional goal to achieve.
This book was helpful for me because I have always been afraid of the work networking. I always felt like I had to go out and sell myself. But this book really focuses on the building or mutually beneficial relationships. It was published in 2002 so it is a little outdated, but I am going to read "The Networking Survival Guide" which was published in 2010 to see if this gives more up to date advice on contacting people. I am not sure if people really still send hand written notes and whether they value these as much as they used to.
It is a helpful book though to help you know how to build and maintain relationships.