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304 pages, Paperback
First published January 1, 1986
"At the tail end of the 19th century (in the United States) the domestic science/home economics movement took hold. Proponents of this new science were obsessed with control. They considered tossed plates of mixed greens "messy" and eschewed them in favor of "orderly presentations." Salad items were painstakingly separated, organized, and presented. Molded gelatin salads proliferated because they offered maximum control. "Salad greens, which did have to be served raw and crisp, demanded more complicated measures. The object of scientific salad making was to subdue the raw greens until they bore as little resemblance as possible to their natural state... The tidiest and most thorough way to package a salad was to mold it in gelatin.
Of necessity, these women were proud of their lifeless palates. The naked act of eating was little more than unavoidable, as far as gently raised women of their era were concerned, and was not to be considered a pleasure except with the greatest discretion. Domestic scientists were inspired by the nutritive properties of food, by its ability to promote physical, social, and, they believed, moral growth. The flavors of food were of slight, somewhat anthropological interest. They did understand very well that many people enjoyed eating; this presented still another challenge. Food was powerful, it could draw forth cravings and greedy desires which had to be met with a firm hand. Their goal as a group was to transubstantiate food... Containing and controlling food, draining it for taste and texture, packaging it...
Americans found a cuisine based on such principles very compatible with their fondness for mechanized and plastic substitutes of all kinds.