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Hardcover
First published February 6, 2013
"Since most of the [subconscious] programming occurred before we were seven, and especially since most of our personality was defined before we were born, our conscious minds may have no clue what was downloaded into our subconscious minds." (p. 90)Other highly interesting topics that are touched upon are:
"Perhaps if more people realized that coupling in higher organisms is fundamentally about bonding, not only the drive to reproduce, there would be less prejudice against homosexuality." (p. 8)- Psychological effects of different kinds of upbringing of children, as well as all the processes that have emotional influence on the formation of a fetus;
"Repetition leads to habituation, and that is the fundamental mechanism for programming subconscious behavior patterns." (p. 93)If the description has spiked your interest at least a bit, I'd suggest you to give it a try. It's not too long, just about 150 pages of pure text, so even if it's not quite your thing, you won't be wasting too much time. Do go into the reading prepared to be filtering out the information that might be relevant to you though. You'll have to brace yourself for quite a few cheesy and cliché American kind of expressions, as well as having the author self-advertise his other book, "The Biology of Belief". Just so that you're prepared, here a few quotes of the less enjoyable parts you would come across:
"Rather than blending different color tints, the brain is a love potion mixing machine stocked with an array of neurochemicals and hormones that researchers have linked to the biochemistry of love." (p. 53)Once you manage to get over both the cover, as well as the name of the book (which probably wouldn't have been possible for me, unless I was gifted the book, which was the case here), I believe that there's at least a little something that can be drawn out for each reader. Concerning my rating, there is a 1 ★ reduction for the cheesy parts that I didn't enjoy, but otherwise it's a valuable book that can contribute to your personal change of your own habits.
"To explain that sweeping statement, I need to go back to chemistry. Not to the chemical stew of love potions that course through your body when you're madly in love but to the elements in the periodic table [...]." (p. 106)
"I envision verdant, organic field, loving parents, Happily Ever After couples, and an amazing new butterfly that emits laser light." (p. 131)