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356 pages, Paperback

Published January 1, 2011

About the author

Alvaro Fernandez

22 books48 followers
Alvaro Fernandez runs SharpBrains, an independent market research firm and think tank tracking applied brain science. Named a Young Global Leader by the World Economic Forum, he has been quoted by The New York Times, The Wall Street Journal, CNN, and more.

Alvaro considers himself a "learning microorganism," and loves public speaking. He received masters in education and business from Stanford University, and teaches at UC-Berkeley Osher Lifelong Learning Institute. A native of Spain, he now lives in Washington, DC with his wife and young daughter.

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